29.06.2014 Views

Retailers Calendar

Retailers Calendar

Retailers Calendar

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

External stakeholders<br />

Table 12.1: Issues of interest to stakeholders<br />

To further focus your reporting efforts you may wish to analyse the importance of each stakeholder group with<br />

respect to their influence on key priorities for your operation. Your key priorities might include community<br />

reputation, access to capital, staff motivation, new market opportunities or access to information. You will need to<br />

determine the priorities of your retail operation based on your unique circumstances.<br />

Rank the influence of each stakeholder on your key business priorities. The sum of your rankings will provide you<br />

an indication of the relative importance of each stakeholder group to your organisation and can assist you with<br />

prioritising reporting and communication efforts.<br />

What influence do different stakeholders hold over my business?<br />

Stakeholder Key Priority 1 Key priority 2 Key Priority 3 Key priority 4 Sum of<br />

rankings<br />

Stakeholder 1<br />

…<br />

Stakeholder 2<br />

…<br />

Stakeholder 3<br />

…<br />

Stakeholder 4<br />

…<br />

Table 12.2: Stakeholder influence over businesses<br />

Finally, once you have an understanding of who your key stakeholders are and what issues are of interest to<br />

them, it will be important to set your reporting scope and boundaries. This includes setting the reporting period,<br />

how frequently you want to report, and which divisions, subsidiaries, products and facilities should be included in<br />

the report.<br />

Compile Your Data and Select Your Communication Methods<br />

Based on your understanding of your key stakeholders and their interests, you will need to compile the<br />

information gathered in the previous phases of this guideline. Use the stakeholder map above as guidance to<br />

identify the most important and relevant performance indicators for each stakeholder group.<br />

79

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!