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DEPARTMENTS<br />
JULY, 1997 VOL. 133 HO. 7<br />
UNQUOTE: Understanding the difference between celebrity and heroism<br />
is good for kids today—iWXi MUSKER<br />
SPECIAL REPORT: GIANTS OF EUROPEAN EXHIBITION<br />
Our annual in-depth look at European exhibition, Including our FIRST<br />
ANNUAL GIANTS OF EUROPEAN EXHIBITION directory with FULL<br />
CORPORATE ROSTERS for 20 TOP EUROPEAN COMPANIES!<br />
PART I: JULY CONTENTS<br />
1 2 COVER: DISNEY'S "HERCULES" By Joseph McBride<br />
Inside Disney's "HERCULES," an instant animated classic!<br />
18 THE BIG PICTURE: UNLIMITED ANIMATION By Ray Greene<br />
Remembering the golden era of UFA animation.<br />
20 SNEAK PREVIEW: "EVENT HORIZON" By Bridget Byrne<br />
Actress Kathleen Quinlan on Paramount's sci-fi extravaganza.<br />
22 SNEAK PREVIEW: "MR. MAGOO" By Wade Major<br />
Hong Kong action director Stanley Tong's live-action "Mr. Magoo."<br />
32 THE 1 997 BOXOFFICE PROMO GUIDE By Christine James<br />
Movie tie-in promotions coming this summer.<br />
34 INTERNATIONAL PROFILE: BIG IN JAPAN By Christine James<br />
Kobe's MOVIX Rokko kicks off Cinemark's pact with Shochiku.<br />
36 INTERNATIONAL PROFILE: PLEX-MEX By Jose Martinez<br />
With 100 screens in two years, Cinemex heats up Mexico's market.<br />
74 SPECIAL REPORT: CINEMA SOUND 0y John Allen<br />
"If They Knew What You Were Missing," part two.<br />
PART II: EUROPE '97<br />
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AMSTERDAM: PATHE'S TUSCHINSKI THEATER By Ray Greene<br />
Going to Amsterdam's Cinema Expo this summer? Here's a<br />
preliminary tour of one of the finest theatres in Europe.<br />
ITALY: CECCHI GORI GOES HOLLYWOOD By Pat Kramer<br />
The Italian circuit fights prevailing trends with an American<br />
beachhead in Beverly Hills.<br />
GERMANY: DOMESTIC PRODUCTION TRENDS ByPkayKrieg<br />
German films stage a comeback in the homeland.<br />
MARKET OVERVIEW: EUROPE AT A GLANCE By Melissa Morrison<br />
Market by market breakdowns of European exhibition players!<br />
EXCLUSIVE! 1997 GIANTS OF EUROPEAN EXHIBITION DIRECTORY<br />
FULL CORPORATE ROSTERS and contact info on 20 of<br />
Europe's biggest circuits! PLUS:Trade organizations.<br />
FRANCE: PAS DE DEUX By Karen Achenbach<br />
French film luminaries on troubled French/U.S. product relations.<br />
CINEMA EXPO '97 SCHEDULE OF EVENTS<br />
EXPO PROFILE: EXHIBITOR OF THE YEAR ALBERT BERT<br />
EXPO PROFILE: DISTRIBUTOR OF THE YEAR JIM GIANDPULOS<br />
EXPO PROFILE: CREATIVE ACHIEVEMENT AWARDEE PETER SCHNEIDER<br />
EXPO PROFILE: FILMMAKER OF THE YEAR LUC BESSON<br />
IRELAND: MULTIPLEX MULTIPLICITY By TonyDeane<br />
A brief history of Irish exhibition, from the birth of the Republic to<br />
1997. PLUS; Meet Albert Kelly, Irish Exhibition's local hero.<br />
EAST EUROPE: BIZ 101 By Norm Schneider<br />
Exhibition sound entrepreneur Norm Schneider of SMART Theatre<br />
Systems on doing business in the former Soviet bloc,<br />
EUROPEAN INDIE SHOWCASE: BERLIN'S SPUTNIK By Melissa Morrison<br />
The Sputnik Theatre used to be up against the (Berlin) wall.<br />
Today, it's a living symbol of German re-unification.<br />
BOXOFFICE (ISSN 0006-8527). Published monthly by RLD Communications, Inc., 203 N. Wabash<br />
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O Copyright 1997 RLD Communications, Inc. All rights reserved. Reproduction In whole or pari<br />
wittx>ul permission is prohibited.
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