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Boxoffice-December.24.1949

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.<br />

-NOW!<br />

. . Horace<br />

ST. LOUIS<br />

T^enise Darcel was here for a personal appearance<br />

in connection with the screening<br />

of "Battleground" at the Apollo Wednesday<br />

(21) . . . Word comes from Belleville that<br />

the old Lyric Theatre building is being razed<br />

by the Hoeffken Bros. Construction & Materials<br />

Co., which owns the property. The<br />

theatre, originally the Hinckley Mill, was<br />

converted into a theatre in 1906. Motion pictures<br />

were offered later and the house closed<br />

in the 1920s.<br />

Edmond Metzger, auditor for the Kerasotes<br />

Bros. Theatres, Springfield, will be married<br />

December 28 to Mary Knotts, a Chicago<br />

model . G. Buckley, founder and<br />

head of the Buck-Lee Tire Co., and a brother<br />

of Harry Buckley, United Artists executive,<br />

left a bequest of $2,000 to the Shriners hospital<br />

for Crippled Children.<br />

Mayor Joseph M. Darst plans to ask Gov.<br />

Forrest Smith to call a special session of the<br />

Missouri general assembly to consider a bill<br />

extending the St. Louis municipal earnings<br />

law authority beyond the present limit of<br />

THESE ARE TOO QUIET<br />

FOR NEW YEAR'S EVE!<br />

BUT—<br />

Perlect for every other tiight of the year.<br />

NOISELESS<br />

POPCORN BAGS<br />

No rustle, no crackle, no pop.<br />

1/2 lb. size @ $2.75 per 1,000,<br />

1 lb. size @ $3.75 per 1,000,<br />

11/2 lb. size @ $3.90 per 1,000,<br />

now available. Prices are in case lots<br />

of 4.000. Smaller lots 20c per 1.000 more.<br />

"Automatic" Cartons<br />

available in the No. 10 (10c size) @ $7.50<br />

per 1.000 in 10,000 lots. Smaller lots $7.7S<br />

per 1.000.<br />

PRUNTY SEED & GRAIN CO.<br />

620 North 2nd St. St. Louis 2, Mo.<br />

— In our 75th Year —<br />

Producers of iamous "Rush Hour" Popcorn<br />

June 30, 1950. The governor has indicated<br />

he doesn't favor a special meeting of the lawmakers<br />

and has suggested alternatives for<br />

raising funds by the city.<br />

Leo Keiler, president and general manager,<br />

Columbia Amusement Co., Paducah, Ky., and<br />

his wife left for the west coast immediately<br />

after the marriage of their son J. W., vicepresident<br />

of the Amusement company, to<br />

Jeanie Hughes in Darien, Conn. They will<br />

spend the Christmas holidays with Keller's<br />

mother in Los Angeles.<br />

Exhibitors seen along Filmrow included<br />

Forrest Pirtle, Jersey ville; Bernie Palmer, Columbia<br />

Amusement, Paducah: Elbert Butler,<br />

Hillsboro; Bill Williams, Union, Mo.; Albert<br />

Keuss, New Athens: John Giachetto, short<br />

subjects booker, Frisina Amusement Co., and<br />

Harry Blound, Potosi, Mo.<br />

Armed bandits invaded the home of Carson<br />

W. Rodgers of the Rodgers Theatres in<br />

Cairo recently and robbed Rodgers and his<br />

guests of money and jewelry. Complete details<br />

of the loss were not immediately available<br />

. . . The Pox Midwest circuit is expected<br />

to open its remodeled Roxy Theatre in West<br />

Frankfort soon. In anticipation of the opening<br />

John Marlow is readying his Annex Theatre<br />

in Herrin and the Rivoli in Murphysboro<br />

for reopening also, since they will follow the<br />

Roxy on pictures shown first run in West<br />

FYankfort.<br />

U-I's "South Sea Sinner" will have its world<br />

premiere at the Missouri here January 12,<br />

with Shelley Winters making personal appearances<br />

on opening day. It will be part of<br />

a 50 day-and-date opening scheduled in the<br />

territory.<br />

Suits the Hair to the Face<br />

A part of Loretta Young's charm is due to<br />

the way of dressing her hair to suit her face,<br />

giving it soft, feminine beauty.<br />

SELL<br />

YOUR THEATRE PRIVATELY<br />

Largest coverage in U.S. No "Net" listings.<br />

Highest reputation for know-how<br />

and fair dealing. 29 years experience including<br />

exhibition. Ask Better Business<br />

Bureau, or our customers.<br />

NO PERFORATIONS: 20% More Light and Better Vision<br />

CYCL«RAMIC<br />

Custom Screen<br />

ARTHUR LEAK Theatre Specialists<br />

1109 Orchardlane, Des Moines, Iowa<br />

4.9087<br />

CONFIDENTIAL COBHESPONDENCETNVITED<br />

Xmas Parly for Aged<br />

Is Held at St. Louis<br />

ST. LOUIS—The annual Christmas party<br />

for residents of local institutions for the aged<br />

was held at the Missouri Theatre here under<br />

the auspices of the Better Films Council of<br />

greater St. Louis in cooperation with the St.<br />

Louis Amusement Co., operator of the theatre.<br />

Mrs. Arretus Franklin Burt, founder and honorary<br />

president, and Mrs. Robert E. Colyer,<br />

president of the council, received the guests.<br />

The party has been a fixture at the Missouri<br />

Theatre for some 20 years. Harry C.<br />

Arthur of Fanchon & Marco and his brothers<br />

have cooperated with the council to make<br />

the party something that the old folk look<br />

forward to every year. The film companies<br />

furnish the films, while projectionists, stagehands<br />

and members of the theatre staff contribute<br />

their services.<br />

In addition to the entertainment, each<br />

woman is given a box of candy and a little<br />

gift, while the men are remembered with<br />

tobacco. Chairmen for the 1949 party were<br />

Mrs. Leslie Barco, Mrs. Charles Rederer, Mrs.<br />

Joseph Barzen, Mrs. Martin Berg, Mrs. George<br />

E^gelke, Mrs. F. W. Von Wehrden and Mrs.<br />

E. Ray Alexander.<br />

MGM provided the picture, "Take Me Out<br />

to the Ball Game," while Paramount furnished<br />

a combination singing and cartoon<br />

short picture. One of the women, aged 94<br />

years, said it was her first trip from home in<br />

ten years. She was among the 300 guests at<br />

the party. Transportation to and from the<br />

theatre was provided.<br />

MPTO Regional Gathering<br />

In Poplar Blufi Jan. 24<br />

ST. LOUIS—The local MPTO will hold a<br />

regional meeting in Poplar Bluff January 24,<br />

it was decided by officers and directors at a<br />

meeting here recently.<br />

Charles H. Weeks of Dexter, Mo., will handle<br />

the arrangements for the gathering.<br />

Decision on a Filmrow location for new<br />

MPTO headquarters also was expected to be<br />

reached.<br />

After the meeting, Joe Ansell was host at<br />

a buffet luncheon. Tom Edwards of Parmington.<br />

Mo., president, will soon announce the<br />

names of new members of the various committees.<br />

Sex Films in Church<br />

CHICAGO—Sex education films were shown<br />

recently at the North Prairie Methodist<br />

church in Zion as part of the church's Family<br />

Life series. Separate sessions were held for<br />

women and girls, and men and boys. Each<br />

se.ssion consists of a film on sex followed by<br />

discussions by doctors and nurses. Pastor R.<br />

James Sansbury explained the church had<br />

decided to show films because the churches<br />

"should get rid of their 'hush-hush' attitude<br />

toward sex and sex instruction."<br />

Magic Screen<br />

of the future<br />

.<br />

'Potent opplied for<br />

Disttibuted throuiih Theotre Supply Peelers in All Film Centeft<br />

JOE HORNSTEIN. Inc.<br />

3146 Olive LUcas 2710 St. Louis<br />

EVERYTHING FOR THE<br />

Personalized Senrice<br />

THEATRE<br />

St. Louis Theatre Supply Company<br />

Axch Hosier<br />

3310 Oliv. SIr.al. St, Louis 3, Mo.<br />

Telephone lEiterson 7974<br />

'^ooooooooeooooooeeee'<br />

58 BOXOFTICE :: December 24, 1949

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