Spring 11 MASTER.indd - Thunderbird Magazine

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forum Democratization of knowledge Technology enables innovation and entrepreneurship in education BY SANJYOT DUNUNG ’87 Education is a hot topic no matter which country you visit or live in. Regardless of any other issues debated about education, one clear global commonality is the acceptance that technology must be a key component of any educational system. A welleducated population is perceived by all governments as essential for economic competitiveness. Recent international events have left us all very aware of the impact of technology and social media on the rapid changes in the global political and social arenas. Less visible, but equally impactful, is the influence of technology on global education. Technology holds the key to enable students of all ages — whether in the K-12 age group, university and higher education, or corporate learning — to access critical learning regardless of where they are located around the world. Technology has expanded the access to high-quality education through any combination of e-learning and distance learning. In the past decade, the learning environment has seen many innovative startups grow into substantial companies. For example, Blackboard has leapfrogged ahead of its peers to provide innovative ways for teachers to use its technology to collaborate and organize learning material and connect more effectively with their students in and outside the classroom. Along with providing online options for the learning environment — referring to the classroom and teacherstudent experience — technology has also led to new and innovative approaches in both the development of and access to learning content, typically the textbooks and supplemental resources. Traditionally, printed books and other audiovisual materials in video were the only resources available to teachers and students. Technology is helping to revolutionize the traditional industries of publishing and media, leading to new business models, innovative product and delivery offerings, and more affordable options for students and educators. Innovative, young companies such as my own, Atma Global, have harnessed advances in technology to give birth to leading-edge learning solutions, enabling educators and students around the world to access high-quality, globally consistent and affordable learning content. At Atma Global, we’ve focused on creating highquality, supplemental learning content that utilizes rich multimedia and delivers the content to the student user, wherever they are — in the classroom, online, at work, in-flight and on the go — on the device of their choice. That’s clearly the next wave of innovation in education: providing high-quality learning content, whether a textbook or supplemental resources, that is globally consistent, easily accessible and responsive to the needs and expectations of increasingly tech-savvy students, regardless of where they are and what device they use. Technology is enabling the democratization of knowledge — allowing anyone, anywhere to have access to high-quality teaching and learning content, the impact of which remains to be seen in the political, economic and social arenas. Sanjyot Dunung ’87 is president of Atma Global. She is the author of several books on entrepreneurship, doing business in Asia, and international business. She has appeared on television and radio programs and is often a guest speaker at conferences addressing international business and entrepreneurship. Editor’s Note Thunderbird Forum is open to members of the Thunderbird community who have a vision or an idea to share. Write to the editor with your ideas, and we will explore with you its potential as a column. magazineeditor@thunderbird.edu 72 spring 2011
Share your experiences with future T-birds You’ve been there. You’ve done that. Share your T-bird experience. If you know someone with a global curiosity – someone who is ready to take the next step toward a global business career – refer him or her to Thunderbird. Our varied program options are designed to meet a wide range of needs. Help expand Thunderbird’s ranks by becoming an honorary member of our worldwide recruiting team. Visit www.my.t-bird.edu and click “Refer a Future T-bird.” A Thunderbird recruiter will contact you soon. Get involved! Thunderbird is looking for Alumni Ambassadors. Work hand-in-hand with Thunderbird’s recruitment team to help spread the word to prospective students. Serve as a representative at local events Inform Thunderbird’s recruitment team about local alumni events open to prospective students Coordinate conversations between prospective students and alumni in the same global region or career. For more information contact: ambassadors@thunderbird.edu
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