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Annual Report 2007 - Severstal

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Mining segment, sales by products, FCA based with discounts/price premium<br />

<strong>2007</strong> 2006 Change year-on-year %<br />

Thousand US$ Thousand US$ Thousand US$<br />

tonnes million tonnes million tonnes million<br />

Coking coal 2,167 69.9 1,166 46.5 85.8 50.3<br />

Coking coal concentrate 5,795 486.6 5,377 390.5 7.8 24.6<br />

Steam coal 2,328 60.3 3,510 97.5 (33.7) (38.2)<br />

Pellets 9,927 745.8 9,482 578.6 4.7 28.9<br />

Iron ore concentrate 4,562 267.7 4,471 231.7 2.0 15.5<br />

Scrap metal – 301.5 – 26.5 n.a. 1,037.7<br />

Total products – 1,931.8 – 1,371.3 n.a. 40.9<br />

Shipping and Other – 265.1 – 119.7 n.a. 121.5<br />

Total sales by products – 2,196.9 – 1,491.0 n.a. 47.3<br />

Inter-segment<br />

transactions (15,363.0) (1,142.7) (15,081.0) (853.0) n.a. n.a.<br />

Total amount is rounded.<br />

Sales and marketing<br />

The Russian raw material market<br />

The coal businesses in our Mining segment are among Russia’s<br />

top three coking coal producers.<br />

Our iron ore businesses, which produce iron ore concentrate<br />

and pellets, are leaders in terms of extraction volumes in their<br />

respective markets. Our share of the overall Russian iron ore<br />

concentrate production remained unchanged in <strong>2007</strong> at 9.1%.<br />

Our share of Russian pellet production increased from 28.2% to<br />

30.0%, due to less production at other Russian iron ore mines.<br />

Our share of scrap metal deliveries increased to 4.8% after we<br />

acquired our scrap collection and processing businesses. The market<br />

is characterised by the growth of key players and the consolidation<br />

of scrap iron collection businesses by steel producers.<br />

We can guarantee our stable market position since we have<br />

the following competitive advantages:<br />

– We are the only mining business in Russia capable of offering<br />

the whole range of principal iron sources: iron ore pellets, iron ore<br />

concentrate, coking coal and scrap. In 2008, we also plan to start<br />

selling ferroniobium<br />

– We have a quality resource base in Russia, allowing us to<br />

produce valuable grades of coal and high-quality iron ore<br />

products<br />

– We offer a high level of client service, including flexible price<br />

policies<br />

– We have an advantageous geographic location near to our<br />

principal consumers, as well as optimal logistics and developed<br />

infrastructure near our main assets<br />

– Our Mining businesses are part of our vertically-integrated<br />

metallurgic holding, which means we have greater access to<br />

financial, intellectual and professional resources.<br />

Sales by products<br />

High-value-added products accounted for the largest part of our<br />

sales in <strong>2007</strong>: pellets accounted for 33.9% of total sales, coking<br />

coal concentrate 22.1%, and iron ore concentrate 12.2%. Scrap<br />

sales amounted to 13.7% of total revenue, showing the high<br />

growth potential for this type of product. Coking and steam coal<br />

accounted for 3.2% and 2.7% of revenue respectively.<br />

The positive market environment in <strong>2007</strong> resulted in the<br />

increase in sales compared to the previous year, both in revenue<br />

and volume terms, for all our Mining products, except steam coal:<br />

– Coking coal sales increased by 85.8% in volume and 50.3%<br />

in revenue from 2006 to <strong>2007</strong><br />

– Coal concentrate sales increased by 7.8% in volume and 24.6%<br />

in revenue, validating our strategy of concentrating on<br />

producing high-value-added products<br />

– Sales of steam coal decreased from 2006 to <strong>2007</strong>, by 33.7%<br />

in volume and 38.2% in revenue, due to lower coal production<br />

– Pellet sales increased by 4.7% in volume and 28.9% in revenue<br />

– Iron ore concentrate sales increased by 2.0% in volume and<br />

15.5% in revenue<br />

– Scrap metal revenue grew more than 10-fold, after we acquired<br />

a number of companies, including ZAO Vtorchermet, which<br />

specialises in the scrap collection and exports.<br />

<strong>Severstal</strong> <strong>Annual</strong> <strong>Report</strong> <strong>2007</strong> 37

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