Annual Report 2007 - Severstal
Annual Report 2007 - Severstal
Annual Report 2007 - Severstal
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Business review<br />
Key performance indicators<br />
<strong>2007</strong> 2006 Change<br />
year-on-year %<br />
Revenue (US$ million) 7,969.0 6,317.5 26.1<br />
Gross profit (US$ million) 3,131.7 2,512.7 24.6<br />
Profit from operations (US$ million) 2,165.1 1,720.1 25.9<br />
Operating margin (%) 27.2 27.2<br />
EBITDA (US$ million) 2,530.2 1,996.4 26.7<br />
EBITDA per tonne (US$/tonne) 232 198 17.2<br />
EBITDA margin (%) 31.8 31.6<br />
Average steel product price (US$/tonne) 662 561 18.0<br />
Semi-finished products (US$/tonne) 430 336 28.0<br />
Hot-rolled flat products (US$/tonne) 646 554 16.6<br />
Cold-rolled flat products (US$/tonne) 666 585 13.9<br />
Galvanised and other metallic coated flat products (US$/tonne) 920 833 10.4<br />
Colour coated flat products (US$/tonne) 1,230 1,038 18.5<br />
Long products (US$/tonne) 604 459 31.6<br />
Tubes and pipes, formed shapes (US$/tonne) 792 680 16.5<br />
Metalware products (US$/tonne) 812 734 10.6<br />
At the end of <strong>2007</strong>, Russian Steel employed 47,737 people<br />
(full-time equivalent), an increase of 1.5% on 2006. Despite various<br />
acquisitions, employee numbers remained stable due to a deliberate<br />
policy of downsizing. At Cherepovets Steel Mill, for example,<br />
employee numbers were cut by 2,898 people or 8.1%, making a<br />
workforce of 32,747 average people during the reporting period.<br />
Production results<br />
In <strong>2007</strong>, Russian Steel produced 8.759 million tonnes of hot metal<br />
(up 6.8% on 2006), 11.899 million tonnes of crude steel (up 5.3%<br />
on 2006) and 10.811 million tonnes of steel products (up 8%).<br />
<strong>2007</strong> 2006 Change<br />
year-on-<br />
Production volumes, thousand tonnes year %<br />
Hot metal 8,759 8,200 6.8<br />
Crude steel<br />
Basic oxygen furnaces 8,323 8,041 3.5<br />
Electric arc furnaces 2,076 1,958 6.0<br />
Open hearth furnaces 1,500 1,297 15.7<br />
Total crude steel 11,899 11,296 5.3<br />
Commodity output<br />
Semi-finished products 872 581 50.1<br />
Rolled products<br />
Hot-rolled flat products 5,004 4,628 8.1<br />
Cold-rolled flat products 1,435 1,572 (8.7)<br />
Galvanised and other metallic<br />
coated flat products 735 699 5.2<br />
Colour coated flat products 230 148 55.4<br />
Long products 2,022 1,899 6.5<br />
Total rolled products 9,426 8,946 5.4<br />
Tubes and pipes, formed shapes 470 428 9.8<br />
Metalware products 43 53 (18.9)<br />
Total output of finished goods 10,811 10,008 8.0<br />
The growth in hot metal smelting was principally due to<br />
the reopening of blast furnace No. 5 following planned repairs.<br />
Crude steel and rolled production increased due to greater<br />
efficiency and productivity of individual units. In particular, we<br />
have been able to reduce repair and other outages, improve<br />
smelting technology in EAF and improve heating technology<br />
in rolling shops.<br />
Sales and marketing<br />
The volume of Russian Steel’s shipments increased by 7.9% in<br />
<strong>2007</strong>, while sales grew by 26.1%. The main reason for the big<br />
difference between these growth rates was the price increases<br />
in almost all steel-consuming segments.<br />
Russian Steel’s sales by product<br />
In <strong>2007</strong>, sales of hot-rolled flat products accounted for 46.1% of<br />
overall sales volume (40.7% of revenue), long products for 18.8%<br />
of volume (15.5% of revenue), cold-rolled products for 13.0% of<br />
volume (11.9% of revenue), semi-finished products for 8.1% of<br />
volume (4.8% of revenue) and galvanised and other metallic<br />
coated sheet for 6.9% of volume (8.7% of revenue).<br />
Compared with 2006, hot-rolled flat products sales increased<br />
by 7.8% in volume (25.6% in revenue), long products by 6.7% in<br />
volume (40.4% in revenue), semi-finished products by 52.7% in<br />
volume (95.2% in revenue), galvanised and other metallic coated<br />
sheet by 8.2% in volume (19.5% in revenue), and colour coated<br />
sheet by 59.4% in volume (89.3% in revenue).<br />
The major increases in sales were in long products, galvanised<br />
and other metallic coated sheet and colour coated sheet. This was<br />
a result of higher demand for these products from the construction<br />
industry. A growth in export demand for semi-finished products<br />
also contributed to this gain. At the same time, the revenue growth<br />
significantly exceeded shipment growth by volume due to the<br />
global price increases.<br />
Sales of cold-rolled products decreased in volume by 9.7%,<br />
while revenue was up 2.9%. This was largely the result of reduced<br />
demand from the Russian automotive industry.<br />
42 <strong>Severstal</strong> <strong>Annual</strong> <strong>Report</strong> <strong>2007</strong>