CUNY Master Plan 2012-2016

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THE CUNY MASTER PLAN 2012-2016 • Increase the number of weekend mass citizenship assistance events from twice a month to three times a month; • Hold mass citizenship application assistance events weekly at the CUNY express location in Washington Heights; • Initiate and implement a fundraising effort seeking support from individuals and foundations; and, • Increase citizenship application fee waiver services. CUNY TV CUNY TV, the University TV station, located at the CUNY Graduate Center, operates in a full HDTV environment. In November 2011, with a $4 million endowment from the Radio Drama Network, and the approval of the Chancellor and the CUNY Board of Trustees, the CUNY TV studios were named “The Himan Brown TV and Radio Studios at The City University of New York.” Himan Brown, a founding member of the CUNY TV Advisory Board, was a pioneer of radio drama programming with such famous radio series creations as “The Thin Man,” “CBS Mystery Theatre,” “Dick Tracy,” and “The Inner Sanctum.” CUNY TV is currently merging with WNYE-TV, channel 25, and WNYE radio, the stations of the Office of the Mayor of The City of New York. With this merger CUNY TV will receive its own digital broadcast channel (channel 25.3) and an HD radio station (91.5HD), both for exclusive use by the University. These channels will give University Relations and CUNY TV the ability to brand CUNY across the city and tristate region to more than 7.3 million households. CUNY TV will continue to operate cable channel 75 in the five boroughs of NYC, reaching an additional 1.7 million subscriber homes. This tremendous increase in audience base will greatly advantage CUNY TV in 2012-2016 in seeking foundation and corporate support and institutional sponsorships for its many projects. The use of the new technology of HD radio will be developed at CUNY TV as a cost-effective delivery medium with content for new immigrant audiences with very specific needs and interests. Lifelong learning programs on citizenship, educational opportunities, and survival skills (banking, transportation, health, and wellness) will be developed in multiple languages for these populations. This initiative is tied to the new radio station that will be up and running in mid-2013 and that will begin with public service announcements. Cultural programs for various groups, in their own languages, will be acquired or produced at CUNY TV. Strategies will be developed for print and Web components to complement the radio content, produced in partnership with the many ethnic newspapers published in the city. During the next five years, channel 25.3 will expand the branding of the University as a major academic resource to the city, state, region, and nation. CUNY TV will enhance its efforts to present “lifelong learning through quality television” with public affairs programs hosted by NPR’s nationally acclaimed radio host Brian Lehrer. Other projects include a science magazine “Science & U,” looking at science in daily life, a series of conversations with “Irish Writers in America,” and “Working,” a look at the people who work, their unions, and their future. Bill Moyers’ new PBS series “Moyers and Company,” is also being produced at CUNY TV. Finally, CUNY TV will, of course, continue to offer high-quality arts and cultural programs acquired from both national and international sources. External funding is being sought for these projects. 84
MISSION PART FOUR CUNY TV has received six regional Emmy Awards for its magazine series “Nueva York”—a weekly, halfhour program that presents arts, cultural, and public affairs content in Spanish (with English subtitles) to the Latino communities in the New York City. The series is carried on Mexican PBS and their Direct TV channel throughout North and Central America. CUNY TV has received a total of 28 Emmy nominations for its programs and has been recognized with several “Telly Awards” and “Communicator Awards.” Advanced Media Services The University has emerged as a national leader for advanced media services in higher education. The explosion of new media platforms and opportunities for content distribution combined with the strategic development of related technologies have positioned the University website, www.cuny.edu, and the CUNY portal as the leading University communications platforms. Together, this website and companion intranet now serve more than 2 million unique visitors per month with 10 million page views. They deliver rich media and other important communications to enhance and assist the University’s core mission of teaching, research, and public service. With this strong foundation, during the next four years, www.cuny.edu and the CUNY portal will expand production capabilities in support of every aspect of the University experience. These plans include collaborations with Academic Affairs to produce and distribute faculty lectures and other learning tools. Special focus will also be directed toward enhancing the student experience through partnerships with Student Affairs, Admissions Services, and Financial Aid. These programs will include tutorials and presentations on how to apply for scholarships, complete the Free Application for Federal Student Aid (FAFSA), find affordable housing, or prepare for finding a job. They will also include wayfinding videos targeted to veterans; international, undocumented, and transfer students; and other specialized groups of students. The University’s advanced media group will also seek opportunities for partnerships with the colleges, both in production and distribution. Reciprocal arrangements for effective deployment of this group’s midtown digital editing, production, and webcasting facilities are planned. The new Advanced Media Group studio is scheduled to open in September 2012 in Times Square, and expanded arrangements with the colleges will move forward in 2013. The expanded production capabilities are tied to the opening of this new studio as well. The Advanced Media Group will continue to innovate and share expertise on new and emerging distribution applications for social media, YouTube channels, iTunes University, HD radio, audio podcasting, and Wi-Fi broadcast networks. As new communications platforms and distribution technologies emerge in the four years ahead, the University will be well positioned through its advanced media services group and partners to nimbly deploy resources in support and enhancement of the University’s core mission. Sustainable CUNY: Structuring Change in New York City As the nation’s largest urban university, CUNY plays a transformational role in New York City’s sustainable future. CUNY is dedicated to integrating sustainability into the University and the surrounding metropolitan area through its curriculum, policy work, research, capital projects, and workforce and economic development activities. CUNY is leading this transformation through the work of Sustainable 85
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Investing In Our Future The City Un
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Table of Contents INTRODUCTION: The
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TABLE OF CONTENTS Responding to Bas
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INTRODUCTION: The CUNY Context, Mis
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INTRODUCTION The CUNY Context Overv
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INTRODUCTION University Funding per
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INTRODUCTION launch of “Invest in
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INTRODUCTION Projections suggest gr
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INTRODUCTION 2011, enrollment excee
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INTRODUCTION munity colleges, 83 pe
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THE MISSION PART ONE: The Universit
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MISSION PART ONE Student: Full-Time
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MISSION PART ONE Diversity Percenta
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MISSION PART ONE The University has
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MISSION PART ONE and Learning, and
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MISSION PART ONE one of the most im
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MISSION PART ONE them to make conne
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MISSION PART ONE The task force als
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MISSION PART ONE In general, as sta
Page 41 and 42: MISSION PART ONE Professional Scien
Page 43 and 44: MISSION PART ONE explore judiciousl
Page 45 and 46: MISSION PART ONE Enhancing Student
Page 47 and 48: MISSION PART ONE Finally, in the co
Page 49 and 50: MISSION PART ONE room space. This i
Page 51 and 52: MISSION PART ONE institutions prior
Page 53 and 54: MISSION PART ONE Strengthening the
Page 55 and 56: MISSION PART ONE grams, campuses mu
Page 57 and 58: THE MISSION PART TWO: Maintain the
Page 59 and 60: MISSION PART TWO successively highe
Page 61 and 62: MISSION PART TWO ASAP Three-Year As
Page 63 and 64: MISSION PART TWO policy have been d
Page 65 and 66: MISSION PART TWO arts with Baruch
Page 67 and 68: THE MISSION PART THREE: Expanding A
Page 69 and 70: MISSION PART THREE health insurance
Page 71 and 72: MISSION PART THREE • Develop and
Page 73 and 74: MISSION PART THREE Developmental Ed
Page 75 and 76: MISSION PART THREE Results to date
Page 77 and 78: MISSION PART THREE SEEK and CD SEEK
Page 79 and 80: THE MISSION PART FOUR: The Universi
Page 81 and 82: MISSION PART FOUR • Written and o
Page 83 and 84: MISSION PART FOUR In New York State
Page 85 and 86: MISSION PART FOUR Associate (CDA) c
Page 87 and 88: MISSION PART FOUR at Hunter College
Page 89 and 90: MISSION PART FOUR SPH shares this b
Page 91: MISSION PART FOUR office space and
Page 95 and 96: MISSION PART FOUR In June 2011 Sust
Page 97 and 98: MISSION PART FOUR database. CUNYfir
Page 99 and 100: MISSION PART FOUR equipped with cur
Page 101 and 102: MISSION PART FOUR • CUNY Law Scho
Page 103 and 104: MISSION PART FOUR Unlike the 1972 s
Page 105 and 106: MISSION PART FOUR junction with the
Page 107 and 108: MISSION PART FOUR computer-based mo
Page 109: CONCLUSION: CUNY— A Dynamic Unive
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CUNY Master Plan 2012-2016

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