Download PDF - Proven Winners
Download PDF - Proven Winners
Download PDF - Proven Winners
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Retailers<br />
When you carry <strong>Proven</strong> <strong>Winners</strong> flowering shrubs, you’re<br />
stocking more than just plants; you’re stocking demand.<br />
Every <strong>Proven</strong> <strong>Winners</strong> plant is backed by a multi-million<br />
dollar promotional campaign that educates consumers about<br />
the best new varieties on the market. Consumers learn<br />
about our plants online, on TV, on the radio, and in popular<br />
magazines like Better Homes & Gardens, Country Living and<br />
Martha Stewart Living. <strong>Proven</strong> <strong>Winners</strong> plants have over one<br />
billion impressions in consumer media each year.<br />
We’re not just driving demand; we’re helping you to meet it,<br />
too. There were over 2 million visits to the <strong>Proven</strong> <strong>Winners</strong><br />
website last spring, and many of them were looking for<br />
a retailer. Make sure that your store is listed as a <strong>Proven</strong><br />
<strong>Winners</strong> retailer by visiting www.pwcertified.com and<br />
clicking ‘Register Now’. <strong>Proven</strong> <strong>Winners</strong> Certified garden<br />
centers will appear first on the retailer listing.<br />
Over 25<br />
Radio<br />
Markets<br />
Consumers<br />
Consumers benefit from <strong>Proven</strong> <strong>Winners</strong>, too, because <strong>Proven</strong><br />
<strong>Winners</strong> plants and support make beautiful gardens easy.<br />
Over twenty two thousand gardeners follow us on facebook.<br />
So do some savvy retailers, who use it to post special events<br />
and recent arrivals at their store.<br />
Another 192,500 gardeners subscribe to the Winner’s Circle,<br />
<strong>Proven</strong> <strong>Winners</strong> consumer newsletter, and 24,000 get the<br />
award-winning digital magazine, <strong>Proven</strong> Beauty. All of these<br />
outlets help us build an engaged community that’s genuinely<br />
excited about <strong>Proven</strong> <strong>Winners</strong> plants.<br />
Summer 2012<br />
the magazine for success in the garden<br />
®<br />
PROVEN BEAUTY<br />
All Dolled Up<br />
22,250 Likes 3950 Followers<br />
Wild Attraction<br />
Star-Spangled<br />
Summer Celebrations<br />
24,000 Online<br />
Subscribers<br />
The<br />
Breast<br />
Cancer<br />
The<br />
Breast<br />
Cancer<br />
The<br />
Breast<br />
Cancer<br />
Research<br />
Foundation®<br />
Research<br />
Foundation®<br />
Research<br />
Foundation®<br />
Pink Day<br />
Pink mania is taking over garden<br />
centers everywhere! Increase sales<br />
in the off season and move your<br />
Invincibelle Spirit hydrangeas by<br />
hosting a Pink Day fundraiser<br />
for breast cancer research. So<br />
far, garden centers and their<br />
customers have helped to raise<br />
nearly half a million dollars<br />
for The Breast Cancer Research<br />
Foundation. Find out how you can<br />
make a difference and increase<br />
your exposure within your<br />
community by hosting a Pink Day.<br />
Visit InvincibelleSpirit.net to find<br />
out more, or give us a call any<br />
time at 616-223-3375.<br />
Gardening Simplified -<br />
Distributed to 50,000<br />
gardeners each year<br />
Gardeners Idea Book -<br />
600,000 Copies<br />
Distributed<br />
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