How to Using Facebook Advertising for Lead Generation
How to Using Facebook Advertising for Lead Generation
How to Using Facebook Advertising for Lead Generation
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
54 <strong>How</strong> <strong>to</strong> Create Killer FaCebooK ads<br />
how <strong>to</strong> Create Killer FaCebooK ads<br />
55<br />
you can also try creeping your bid price down as <strong>Facebook</strong> gives you better click prices.<br />
this technique does not always work as well as it does in other places like Google.<br />
Sometimes your ad will simply s<strong>to</strong>p showing since it is out of the recommended bid price.<br />
But you can occasionally get cheaper clicks this way.<br />
%<br />
Also, realize that the higher you bid, the<br />
higher position your ad will receive. So<br />
bidding high makes sense economically. But<br />
wait, I thought we were talking about getting<br />
cheaper clicks! you will get these cheaper<br />
clicks when you optimize your ad <strong>for</strong> cpc.<br />
when you are running several ads, you<br />
can sort by the columns <strong>to</strong> see the best ad<br />
per<strong>for</strong>mance within the campaign.<br />
CHAPTER 7<br />
MEASURING<br />
FACEBOOK ADS<br />
Share This Ebook! Share This Ebook!<br />
www.HUBSpot.coM www.HUBSpot.coM
Change language