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Digital Solidarity<br />

explains, ‘allows the scattered members of a network<br />

to recognise each other as existing within a shared<br />

referential and imaginary universe.’ 56 It is through<br />

this common horizon that we can also differentiate<br />

politically between different swarms. While all swarms<br />

are based on some acts of social solidarity, it does not<br />

mean that they are always socially beneficial. I’ll return<br />

to this point later on.<br />

Weak Networks<br />

Quantitatively speaking, weak networks – groups held<br />

together by casual and limited social interaction – are<br />

the most important of the new social forms. They are<br />

often created by using technologies labelled as ‘social<br />

web’, or ‘web 2.0’. These labels are unfortunate, because<br />

the important parts are not the technologies but the<br />

social formations and cultures that are built by using<br />

them. Due to their immense popularity, weak networks<br />

are setting a new baseline of what (inter)personal<br />

communication means today and they shape the new<br />

‘common sense’ about social interaction. They are the<br />

new normal. Aggregated users and their actions are<br />

measured in the billions, Facebook alone announced 1<br />

billion active users in October 2012. 57 By the end of that<br />

year, between one third and a full half of the population<br />

in developed and many developing countries have been<br />

using social networks regularly. A large number of them<br />

have indicated that they are using these networks not<br />

just to share information about personal or ‘community<br />

issues’, but also to share information about ‘political<br />

issues’, meaning they are both a means to organise one’s<br />

personal life as well as a means to engage with the world<br />

43

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