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Annual Report 2008 - IVA

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division meetings<br />

on innovation<br />

Div.VII on 5 February:<br />

Changing places is creative<br />

creativity is fostered by greater mobility between leaders in industry and the public sector.<br />

This was the opinion voiced by many at a meeting held on february 5 by division vii:<br />

Basic and interdisciplinary engineering, about leaders who switch tracks during their<br />

career. By changing a few rules, such as public access to job openings in the public<br />

sector, we could boost mobility between the two sectors. changing work responsibilities<br />

within an organisation and promoting alternative career paths may also lead to a<br />

more creative environment.<br />

Div. V on 22 April:<br />

Basic industries’ contribution<br />

to innovation in society<br />

Basic industries in<br />

sweden are still<br />

successful across<br />

the board, from<br />

mining to steel and<br />

paper production.<br />

This proves that<br />

the basic industries<br />

have managed to<br />

deliver innovations<br />

to the market, according to ivA’s division v:<br />

mining and materials, which arranged a meeting<br />

on 22 April to look at innovation within<br />

the basic industries. how do the innovation<br />

systems in basic industry differ from those<br />

in other areas? The aim of the meeting was,<br />

among other things, to see what different basic<br />

industries can learn from each other and<br />

from other technology fields, and to discuss<br />

what an innovation system for basic industry<br />

should look like.<br />

Div. IV on 14 February:<br />

Research and development in the chemical industry<br />

Trends in the european chemical industry provided the theme for a division meeting on 14 february<br />

held by division iv: chemical engineering. Research director at BAsf, stefan marcinowski, described<br />

how his company is building up its R&d to handle the competition in the globalised chemical industry,<br />

which is already the arena for european companies. Representatives from swedish chemical companies<br />

participated in a discussion led by gunnar svedberg, chairman of division iv.<br />

Div. III on 5 November:<br />

Innovations – Why do some<br />

succeed while others don’t?<br />

is it possible to<br />

organise the<br />

introduction of new<br />

ideas, and are there<br />

strategies that make<br />

people accept a<br />

new work method<br />

or a new technology<br />

that becomes<br />

available? should we<br />

take radical steps or small ones in consultation<br />

with users? These questions were addressed<br />

at a meeting held by division iii: Building and<br />

construction, on 5 november. one goal for<br />

the meeting was to promote better communication<br />

between academia and industry<br />

to give the research community’s innovative<br />

ideas a greater chance of becoming successful<br />

products. As a starting point for discussion,<br />

examples were used from areas such as<br />

mobile iT use and construction planning.<br />

15<br />

Div. I on 11 November:<br />

Design for success – Innovative<br />

develop ment of products and services<br />

design improves<br />

functionality of<br />

goods and services.<br />

But it can do more<br />

than that. if successful,<br />

a good design<br />

can create “magical<br />

moments” that generate<br />

enthusiasm<br />

among customers<br />

and exceed their expectations. This opens the<br />

door for breakthroughs in new technology. At<br />

the meeting arranged by division i: mechanical<br />

engineering a series of skilled industrial designers<br />

explained the significance of design for<br />

how innovations are received by users. Apart<br />

from functionality, it is also important to send<br />

the right message about a product and a supplier.<br />

The choice of materials is a key issue for<br />

the designer; a choice that is greatly important<br />

for function ality, appearance and durability.

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