Mapping Best Multilingual Business Practices in the EU

2 Organise multilingual multimedia communication via new interactive channels such asWebTVtakingintoaccountthelocalisationoftheinformationandtheculturaldiversityofthetargetaudience.3MakemultilingualcorporatelexiconsavailableontheIntranet.4 Retrieve crosslingual information by integrating search engines into the company’sportals to reduce the time taken to search for information in several languages and toimprovetheresultsofthesystemforfinalusers.5 Introduce multilingual dubbing for audiovisual content targeted at the final audience(distributionnetwork,clients,etc.).6Restricttheuseoffreetranslationtoolstocheckingsyntaxorthemeaningofwordspriorto translating. Machine translation can be used for translating short texts to enable anemployeetogetthegistofatextdraftedinaforeignlanguagewhichhedoesnotmaster.7Setupamultilingualwebsitewhichautomaticallyidentifiesthelocalisation oftheuserandproposesacustomisedprofilearea.8Setupcollaborativetools(forexample,anonlinesocialnetworkorapplicationssharedamong experts) to validate information from multinational project teams. The devicesshould include linguistic resources for identifying technical terms and concepts fromdifferentlanguages(taxonomies,thesauri,ontologies,etc.).30