Mapping Best Multilingual Business Practices in the EU
Mapping Best Multilingual Business Practices in the EU
Mapping Best Multilingual Business Practices in the EU
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7Encouragelanguagelearn<strong>in</strong>g<strong>in</strong><strong>the</strong>companythroughmultimedia(subtitl<strong>in</strong>gcorporatefilmsandTVprogrammesandeLearn<strong>in</strong>gsoftware).8Fosterautonomouslanguagelearn<strong>in</strong>gbyemployeesand<strong>the</strong>mobilityofexecutivesandsalesmanagers,aswellasculturaldiversity,byexpand<strong>in</strong>g<strong>in</strong>vestment<strong>in</strong>humancapital<strong>in</strong><strong>the</strong> company and <strong>in</strong> sophisticated <strong>in</strong>formation and communication technologies, such ascollaborativetoolsand<strong>in</strong>novativewebsolutions.9 Def<strong>in</strong>e a consistent level of language proficiency and tra<strong>in</strong><strong>in</strong>g plans, <strong>in</strong> order toguaranteeemployees'professionalqualificationsandmobility<strong>in</strong><strong>the</strong><strong>EU</strong>area.10 Encourage multil<strong>in</strong>gual communication through <strong>in</strong>novative <strong>in</strong>teractive aids such asmultil<strong>in</strong>gualcorporateDVDsorCDROMs(topromote<strong>the</strong>company’sproductsandservicesworldwideandtosupportits<strong>in</strong>ternationaldistributionnetwork).11ProposeaEuropeanqualitylabelforEuropeancompanies'Internetwebsitestranslated<strong>in</strong>tomorethan4languages(possiblyl<strong>in</strong>kedto.eudoma<strong>in</strong>names).12Encourage<strong>the</strong>implementationofmultil<strong>in</strong>gual<strong>in</strong>formationsystems,suchasthosethat<strong>in</strong>tegratecrossl<strong>in</strong>gualfunctionalities<strong>in</strong>tosearcheng<strong>in</strong>es,cover<strong>in</strong>g<strong>the</strong>l<strong>in</strong>guaefrancaemostrepresented<strong>in</strong>Europeancompanies.13Encourage<strong>the</strong>sett<strong>in</strong>gupof<strong>in</strong>housecollaborativetoolsbasedonmultil<strong>in</strong>gualsocialnetworks with high addedvalue functionalities and services such as semiautomatictranslationtools,languageresourcesthatcanbeenrichedbyusers(specialiseddictionaries,corporate glossaries, multil<strong>in</strong>gual taxonomies, <strong>the</strong>sauri, ontologies), and related humanservices (assistance with <strong>the</strong> specification of users' needs, community management, ondemandtranslationservices,B2BandB2Cservices,etc.).44
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