Mapping Best Multilingual Business Practices in the EU
Mapping Best Multilingual Business Practices in the EU
Mapping Best Multilingual Business Practices in the EU
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- encourage companies to develop strategies to develop multil<strong>in</strong>gual bus<strong>in</strong>essopportunities.Thesett<strong>in</strong>gupofsuchanobservatoryshouldbel<strong>in</strong>kedto:- <strong>the</strong> development of a common methodology for identify<strong>in</strong>g and analys<strong>in</strong>g bestmultil<strong>in</strong>gualpractices<strong>in</strong><strong>the</strong>Europeanbus<strong>in</strong>essareafor<strong>the</strong>follow<strong>in</strong>g:o validationof<strong>the</strong>classificationofbestmultil<strong>in</strong>gualbus<strong>in</strong>esspractices;o identificationofevaluationcriteria;o def<strong>in</strong>itionofworkprocessesforcollect<strong>in</strong>gandstructur<strong>in</strong>g<strong>the</strong>selecteddata;- an<strong>in</strong>teractivewebsitewithcollaborativetoolsandonl<strong>in</strong>equestionnaire(s)tobefilled<strong>in</strong>directlybyvolunteercompanieswhoagreetobepartofaEuropeanprofessionalpanelsetupforthatpurpose;- panEuropean collaboration between public and private European entities,supportedbyavirtualcollaborativeInternetnetwork<strong>in</strong>clud<strong>in</strong>g:o social network<strong>in</strong>g or a multil<strong>in</strong>gual forum for exchang<strong>in</strong>g best practicesaccord<strong>in</strong>gtocategory,countryandtypeofenterprise;o a multil<strong>in</strong>gual search device to f<strong>in</strong>d best bus<strong>in</strong>ess practices l<strong>in</strong>ked to amultil<strong>in</strong>gualissue.Thisobservatoryshouldcontributeto<strong>the</strong>updat<strong>in</strong>gandmonitor<strong>in</strong>gofexist<strong>in</strong>g<strong>in</strong>formationon best multil<strong>in</strong>gual bus<strong>in</strong>ess practices <strong>in</strong> Europe. Moreover, it would stimulatecommunication and exchange of experiences among all <strong>the</strong> members <strong>in</strong>volved, and witho<strong>the</strong>r European networks and observatories l<strong>in</strong>ked to <strong>the</strong> <strong>in</strong>itiatives of <strong>the</strong> EuropeanCommission<strong>in</strong><strong>the</strong>fieldofmultil<strong>in</strong>gualism.3Promoteastrategyforrecruit<strong>in</strong>gmultil<strong>in</strong>gualstaffwithaviewto<strong>in</strong>vest<strong>in</strong>g<strong>in</strong>humancapitalbymapp<strong>in</strong>glanguageskills<strong>in</strong><strong>the</strong>company.Thisapproachcanbebackedupbyal<strong>in</strong>guistic audit and consultancy work proposed by specialised companies such as externaltranslationcompanies.4Promote<strong>the</strong><strong>EU</strong>ROPASSCV,whichspecifies<strong>the</strong>leveloflanguageskills(written,spoken,andread<strong>in</strong>g)andgeneralisethisapproachtoallcategoriesofjobprofilesandseekers.5Improveskills<strong>in</strong>Asianlanguages,whicharebecom<strong>in</strong>g<strong>in</strong>creas<strong>in</strong>glyimportant<strong>in</strong>professionalrelationships.Evenif<strong>in</strong>tra<strong>EU</strong>tradeaccountsfor6080%ofEuropeancompanies'exportsandimports,<strong>the</strong>dynamicsofgrowthcomefromemerg<strong>in</strong>gmarketssuchasAsia.Ch<strong>in</strong>ahasbecomeamajorglobaltrader<strong>in</strong>recentyearsandhasovertakenJapanas<strong>the</strong>thirdbiggesttrader<strong>in</strong><strong>the</strong>world.6Support<strong>the</strong>EuropeanCompanyStatute<strong>in</strong>ordertopromotepanEuropeanbus<strong>in</strong>essandmultil<strong>in</strong>gualpractices<strong>in</strong>SMEsandlargecorporations.43