Activity Report - Swisscom

In February 2002, debitel France took over the listed mobile communications
retail chain Videlec S.A., which has 80 sales outlets.
debitel Danmark acquired Tiscali’s Internet platform in Denmark as
of January 1, 2003, and with it some 20,000 mobile customers and an
Internet-based sales line.
Across the entire group, debitel exploits every opportunity to create
synergies between the companies, for example in product design, purchasing
arrangements or marketing and sales projects. In its negotiations
with network operators and potential sales partners, debitel also
assesses the possibilities of entering new markets.
Outlook
debitel’s decision to pursue and expand on its business model as a
so-called Enhanced Service Provider has proved to be the correct one,
and leaves the company able to face the future in a confident and
positive manner despite the generally weak economy. Furthermore,
debitel will continue to make every effort to acquire and retain customers
by providing a high quality service and innovative products.
Customer retention activities will be extended despite the considerable
financial expense.
Furthermore, debitel will make additional efforts to increase market
share by safeguarding and developing its sales cooperations, with a
view to remaining competitive over the long term.
The ongoing monitoring and optimization of costs, processes and
structures will also remain key priorities for securing the company’s
future.
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An overview of 2002
Swisscom Fixnet
Swisscom Mobile
Enterprise Solutions
debitel
Other business areas
Employees
Customers
The community
The environment
Investors