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MikullaGoldmannPR - Monthly Report<br />
Public Relations<br />
Total <strong>Media</strong> Equivalency Clipping Evaluation Report – MikullaGoldmannPR<br />
Publication Title<br />
Ostsee-Zeitung,<br />
Rostock<br />
Abendzeitung,<br />
Reiseextra<br />
Badisches Tagblatt,<br />
Baden-Baden<br />
Speyerer Morgenpost<br />
Leipziger Volkszeitung,<br />
Leipzig<br />
The Red Bulletin<br />
Münstersche Zeitung,<br />
Westfalen Anzeiger<br />
Westfalen Blatt,<br />
Bielefelder Zeitung<br />
Lübecker Nachrichten,<br />
Hansestadt Lübeck<br />
Tuesday, November 02, 2010<br />
Date of<br />
Publish<br />
Journalist<br />
Circulation and<br />
Type<br />
Evaluation (in<br />
market<br />
currency)<br />
Evaluation in<br />
USD – Ad<br />
Equivalency<br />
King of the road 21.08.2010 H. Schmidt 49.169 13.671€ $18.456 GA<br />
Flower power in<br />
the Rockies<br />
Sea level is for<br />
sissies<br />
Sea level is for<br />
sissies<br />
28.08.2010 G. Reimann<br />
150.787<br />
26.345€ $35.566 PFI<br />
Source Description<br />
With a RV through the<br />
Southwest (Denver and<br />
Mesa Verde NP)<br />
Harley trip through<br />
Colorado<br />
28.08.2010 H. Schmidt 7.196 3.638€ $4.911 PFI Denver<br />
28.08.2010 H. Schmidt 4.880 2.791€ $3.768 PFI Denver<br />
King of the road 28.08.2010 H. Schmidt 140.139 33.792€ $45.619 GA<br />
Red Bull<br />
Motocross of<br />
nations<br />
Sea level is for<br />
sissies<br />
Living healthy in<br />
Denver<br />
Online Title<br />
Main Post Online<br />
prpress<br />
With a RV through the<br />
Southwest (Denver and<br />
Mesa Verde NP)<br />
01.09..2010 n.a. 800.000 1.825€ $2.464 NA Motocross race<br />
10.09.2010 H. Schmidt 15.697 2.509€ $3.387 PFI Denver<br />
11.09.2010 H. Schmidt 2.722 2.360€ $3.186 PFI Denver<br />
King of the road 11.09.2010 H. Schmidt 43.911 12.042€ $16.257 GA<br />
Christo has to<br />
fight hard for his<br />
new project<br />
Tour operator’s<br />
offers<br />
Date of<br />
Publish<br />
Journalist<br />
Page<br />
Impressions<br />
Evaluation (in<br />
market<br />
currency)<br />
Evaluation in<br />
USD – Ad<br />
Equivalency<br />
With a RV through the<br />
Southwest (Denver and<br />
Mesa Verde NP)<br />
Source Description<br />
17.08.2010 n.a. 16.000.000 604€ $815 PR Project “Over The River”<br />
18.08.2010 n.a. n.a. n.a. n.a. NA<br />
Holiday suggestions<br />
including Colorado<br />
2
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