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MikullaGoldmannPR - Monthly Report<br />
Public Relations<br />
Total <strong>Media</strong> Equivalency Clipping Evaluation Report – MikullaGoldmannPR<br />
Publication Title<br />
Tuesday, February 15, 2011<br />
Date of<br />
Publish<br />
Journalist<br />
Circulation and<br />
Type<br />
Evaluation (in<br />
market<br />
currency)<br />
Evaluation in<br />
USD – Ad<br />
Equivalency<br />
Fliegermagazin Durango Express 09.12.2010 n.a. 20.467 1.341€ $1.824 NA<br />
TV Movie Digital<br />
TV Movie<br />
Tele.tipp<br />
America<br />
America<br />
Ski Magazin<br />
Hannoversche<br />
Allgemeine Zeitung<br />
Neue Presse<br />
Hannover<br />
General-Anzeiger<br />
Bonn<br />
Die Rheinpfalz am<br />
Sonntag<br />
Sonntag Aktuell<br />
Stuttgart<br />
Primasenser Zeitung<br />
am Sonntag<br />
Travelling far<br />
away<br />
Travelling far<br />
away<br />
Travelling far<br />
away<br />
Photos in the<br />
lands of the<br />
Indians<br />
In the land of<br />
canyons<br />
I want you – for<br />
skiing<br />
Perfect powder<br />
in the Wild West<br />
Perfect powder<br />
in the Wild West<br />
Free ride for<br />
“freerider”<br />
10.12.2010 M .Brinkmann 726.384 842€ $1.145 PFI<br />
10.12.2010 M. Brinkmann 726.384 842€ $1.145 PFI<br />
17.12.2010 M. Brinkmann 151.425 3.111€ $4.231 PFI<br />
17.12.2010 C. Heeb 30.000 830€ $1.129 GA<br />
17.12.2010 n.a. 30.000 17.430€ $23.705 NA<br />
17.12.2010 J. Suttner 131.212 19.090€ $25.962 GA<br />
Source Description<br />
Tour op offer: Colorado<br />
Springs, Durango, Mesa<br />
Verde, RMNP<br />
TV documentary “Ski<br />
dream USA”<br />
TV documentary “Ski<br />
dream USA”<br />
TV documentary “Ski<br />
dram USA”<br />
Photo tour Colorado<br />
Plateau<br />
Famous canyons: RMNP<br />
and Mesa Verde<br />
Aspen, Breckenridge<br />
and Winter Park<br />
18.12.2010 R. Meise 100.095 21.944€ $29.844 NA Skiing in Vail<br />
18.12.2010 R. Meise 100.095 21.944€ $29.844 NA Skiing in Vail<br />
18.12.2010 S. Gruber 40.042 14.750€ $20.060 NA Skiing in Vail<br />
Skiing with luxury 19.12.2010 n.a. 236.286 1.383€ $1.881 NA Aspen<br />
Skiing with luxury 19.12.2010 n.a. 432.384 1.770€ $2.407 NA Aspen<br />
Skiing with luxury 19.12.2010 n.a. 12.584 222€ $302 NA Aspen<br />
Snow Colorado/ USA 20.12.2010 M. Hesse 50.800 26.213€ $35.650 PFI<br />
Telluride, Crested Butte,<br />
Aspen, Silverton<br />
2
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