2010–13 Strategic Plan - Creative New Zealand

OUTCOME 1:New Zealandersparticipate inthe artsFigure 3: Average total fundingallocated to Outcome 1$5.199millionWhat are weseeking to achieve?As a key funder of communityarts, Creative New Zealandprovides opportunities for allNew Zealanders to participate inthe arts for the benefit of theircommunities. By supporting awide range of arts experiences wecontribute to local communities’engagement with the arts. Akey element in this outcome isproviding opportunities for Māori,Pacific peoples and diverse ethnicgroups to engage in their arts.Current levelsof participationIn 2005 and again in 2008,Creative New Zealand measuredparticipation in the arts throughthe New Zealanders and the artsresearch. 8 The results indicate thatNew Zealanders are extensivelyengaged with the arts.As Figure 4 shows, around half thepopulation aged 15 or over (48%)have actively participated in avisual, performing, written, Māorior Pacific artform in the past12 months. 9 This is consistentwith the overall level ofparticipation for 2005 (50%).8 New Zealanders and the arts: Attitudes,attendance and participation – Formore information about this research,which was carried out in 2005 and2008, visit www.creativenz.govt.nz9 “Participation” means the directinvolvement of individuals, groupsand/or communities in the making orpresentation of art.Figure 4. Overallparticipation in the artsShowing the proportion of respondentswho have actively participated in anarts event in the past 12 months.2005200850% 50%52% 48%Participated in nothingParticipated in somethingBase: All respondents(n 2005 = 1,375, n 2008 = 2,099)Arts Council of New Zealand Toi Aotearoa Statement of Intent 2010–2013 33