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2010–13 Strategic Plan - Creative New Zealand

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OUTCOME 4:<strong>New</strong> <strong>Zealand</strong> artsgain internationalsuccessFigure 13. Average total fundingallocated to Outcome 4$2.270millionWhat are weseeking to achieve?Working collaboratively with ourpartners, <strong>Creative</strong> <strong>New</strong> <strong>Zealand</strong>aims to position the best of<strong>New</strong> <strong>Zealand</strong> arts and artists toachieve lasting success in targetoverseas markets. 10International exposure allowsartists to develop their practicethrough observing and interactingwith international colleagues.International success can alsohelp develop <strong>New</strong> <strong>Zealand</strong> artsdomestically, by inspiring other<strong>New</strong> <strong>Zealand</strong> artists to raise theirsights and by giving a better10 “Artists” includes ensembles andcompanies.understanding of internationalstandards. Public appreciationof the arts in <strong>New</strong> <strong>Zealand</strong> isalso likely to increase the morethe public is aware of, and hasexperience of our internationallysuccessful artists.Our work over thepast three years<strong>New</strong> <strong>Zealand</strong>’s involvement in theVenice Biennale 2009 and the 10thFestival of Pacific Arts 2008 werekey events for <strong>Creative</strong> <strong>New</strong> <strong>Zealand</strong>in 2008/09.The Venice Biennale is thecornerstone of the internationalpresentation of <strong>New</strong> <strong>Zealand</strong>’svisual arts, with 114,556 visits toboth <strong>New</strong> <strong>Zealand</strong> exhibitions. 11The Festival of Pacific Arts isthe largest and most significantinternational forum for indigenouspeoples to share and exchange theircultures. Both events providedsignificant opportunities for<strong>New</strong> <strong>Zealand</strong> artists to be seen andheard internationally. Visit ourwebsite at www.creativenz.govt.nzfor highlights from these events.11 <strong>New</strong> <strong>Zealand</strong>’s official presence fromJune to November 2009 at the VeniceBiennale consisted of two exhibitions byJudy Millar and Francis Upritchard.In 2008/09 more than 40international visitors participatedin the Te Manu Ka Tau, FlyingFriends International Visitorsprogramme, which was establishedto develop international marketsand audiences by bringingpresenters, directors, curators,publishers and other influentialindividuals to <strong>New</strong> <strong>Zealand</strong>. Morethan 40 international engagementsfor <strong>New</strong> <strong>Zealand</strong> artists weresecured as a result of Te Manu KaTau programmes for literature,visual arts and performing arts.“Impacts” (short- tomedium-term goals)associated with Outcome 4Over the next three years, <strong>Creative</strong><strong>New</strong> <strong>Zealand</strong> seeks to make adifference in the following ways:• Distinctive, high-quality,internationally viable art ispresented overseas• International markets andaudiences for <strong>New</strong> <strong>Zealand</strong> artare developed• Artists, practitioners and artsorganisations develop skillsand capabilities for engaginginternationally.Arts Council of <strong>New</strong> <strong>Zealand</strong> Toi Aotearoa Statement of Intent 2010–2013 45

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