2010–13 Strategic Plan - Creative New Zealand

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Table 1. Attendance, by ethnicityAttendanceTotalNew ZealandEuropeanMäoriPacificIsland Asian OtherTotal (n=) 2,099 1,495 243 176 205 157Attended nothing 17% 18% 12% 14% 24% 12%Low attendance 20% 20% 18% 20% 24% 20%Medium attendance 29% 30% 23% 27% 32% 31%High attendance 34% 32% 48% 39% 21% 37%“Impacts” (short- tomedium-term goals)associated with Outcome 3Over the next three years CreativeNew Zealand seeks to make adifference in the following ways:• Artists, practitioners and artsorganisations deliver highqualityarts experiences toNew Zealanders• New Zealand audienceshave access to diverse artsexperiences• Artists, practitioners and artsorganisations develop skillsand capabilities to deliver workand increase and diversify theiraudiences.Providing access to artsexperiences throughoutNew ZealandOur short- to medium-termimpacts focus on deliveringdiverse work across the countryso that New Zealanders in allregions have the opportunity toexperience the arts. Attendancefor each region is not captured inthe New Zealanders and the artsresearch, but Creative New Zealandis aware that New Zealandersin metropolitan centres havefrequent opportunities to accessarts experiences that are not readilyavailable to New Zealanders livingin the regions.Many organisations that receiveongoing (“recurrent”) fundingfrom Creative New Zealandwill provide opportunities forNew Zealanders to access highqualityarts experiences, not only inmain centres but also in provincialand rural areas. Twenty-fiveRecurrently Funded Organisations(RFOs) toured their work outsidethe main centres in 2009.As part of implementing ourDistribution Strategy, CreativeNew Zealand will introduce aDistribution Skills CapabilityCourse in 2010/11. This willprovide selected arts practitionerswith the knowledge and skillsnecessary to successfully organisethe touring of performing artworksand writers within New Zealand.Figure 12 shows investmentin artists across New Zealandthrough the Contestable Fundingprogramme in 2008/09.42 Arts Council of New Zealand Toi Aotearoa Statement of Intent 2010–2013
Figure 12. Investment in artists across New Zealandthrough the Contestable Funding programme in 2008/09Northland $191,0082.14%Waikato $150,0551.68%Taranaki $249,7622.80%Manawatu-Wanganui $94,0661.05%Nelson-Marlborough $110,2181.24%Auckland $2,888,44932.38%Bay of Plenty $297,0803.33%Gisborne $80,7900.91%Hawkes Bay $218,6632.45%Wellington $1,555,66517.44%West Coast $98,7500.27%Canterbury $818,6349.18%Otago $285,8863.20%Southland $11,2180.13%National $668,546 7.49%Overseas $1,276,820 14.31%Total $8,995,610 100%Audience developmentAudience development is a keypriority for Creative New Zealandand the organisations we supportover the next three years.Seven audience-developmentprogrammes were delivered in2008/09, with 178 participants intotal. The programmes assist artsorganisations to improve theirknowledge of existing audiences,and to build audiences and accessnew ones. Audience attendancenumbers are remaining stable inthe current economic climate (seeTable 2 right).Creative New Zealand willcontinue to deliver audiencedevelopmentinitiatives to artsorganisations, to encourage themto build dynamic and sustainableaudience relationships. We willalso continue to offer other adviceand capability-building initiativesto artists, practitioners and artsorganisations, including in theareas of leadership, governance,and internal organisational systemsand processes.Table 2. Total attendanceat Recurrently FundedOrganisations’ events,2007–2009YearTotalattendanceTotalfunding2007 773,266 $14,494,2002008 641,064 $15,186,7802009 656,519 $15,236,780Note: Recurrently Funded Organisationsreport attendance figures quarterly toCreative New Zealand.Arts Council of New Zealand Toi Aotearoa Statement of Intent 2010–2013 43
Page 1 and 2: ARTS COUNCIL OF NEW ZEALAND TOI AOT
Page 3: This Statement of Intent represents
Page 6 and 7: Introduction Kupu whakatakiAs we lo
Page 10 and 11: Our purpose A mātou whāingaCreati
Page 14 and 15: Principal Percussion, Brett Painter
Page 16 and 17: Tama Waipara performing at the Aust
Page 18 and 19: Black Grace performing Gathering Cl
Page 20 and 21: Mike Crawford (Ngati Raukawa) Hue a
Page 22 and 23: Key initiatives for 2010-2013A māt
Page 24 and 25: What we are trying to achieve- Our
Page 26 and 27: Who we are Ko wai mātouCreative Ne
Page 28 and 29: Consultation and reportingto the Mi
Page 30 and 31: Our operating environmentTō mātou
Page 32 and 33: marae artworks, carving, tukutukuan
Page 34 and 35: Figure 2. Creative New Zealand’s
Page 36 and 37: Our work overthe past three yearsFi
Page 38 and 39: What will we doto achieve Outcome 1
Page 40 and 41: In the past three years CreativeNew
Page 42 and 43: How will we demonstrate success in
Page 50 and 51: Managing our organisationalhealth T
Page 52 and 53: assessments. This increasedautomati
Page 54 and 55: Part 3: Annual Outlook -Forecast Pe
Page 56 and 57: OUTPUT 1:Funding for artists,practi
Page 58 and 59: Output 1.2:Contestable FundingDescr
Page 60 and 61: Output 1.3:Creative CommunitiesSche
Page 62 and 63: Output 1.4: InternationalFunding Pr
Page 64 and 65: OUTPUT 2: Capabilitybuildingfor art
Page 66 and 67: OUTPUT 3:Advocacyfor the artsDescri
Page 68 and 69: Statement of accounting policiesFor
Page 70 and 71: Cash and cash equivalentsCash and c
Page 72 and 73: higher of an asset’s fair value l
Page 74 and 75: NZ IFRS 9 “FinancialInstruments
Page 76 and 77: Prospective Statement ofComprehensi
Page 78 and 79: Prospective Statement of Financial
Page 80 and 81: Prospective Cash Flow Statement CON
Page 82: 80 Arts Council of New Zealand Toi

2010–13 Strategic Plan - Creative New Zealand

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