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Photos: Titel: Sarah Illenberger, Inhalt: Frank Bauer, Laif, SAP<br />
4 One-on-one with Wittig<br />
the founder of the dm drugstore<br />
chain, Götz Werner<br />
<strong>THINK</strong><br />
8 Brief Think<br />
10 The nudge theory<br />
Little pushes can bring big<br />
changes in people’s behavior<br />
14 Follow the money<br />
How remittances affect<br />
the global economy<br />
16 Real real-time<br />
How in-memory computing<br />
can add value<br />
20 Do bailouts work?<br />
<strong>THINK</strong> <strong>ACT</strong> columnist Nils<br />
aus dem Moore discusses whether<br />
recovery programs are a good thing<br />
REPORT<br />
23 Size matters<br />
The modular economy is creating<br />
opportunities for large and small<br />
businesses alike<br />
34 Believe in growth!<br />
Roland Berger Strategy<br />
Consultants chairman Burkhard<br />
Schwenker says there can be no<br />
prosperity without growth<br />
36 The future of work<br />
Alexi Marmot on the fl exible,<br />
mobile workplace<br />
CONTENTS<br />
4<br />
Control is good,<br />
trust is better:<br />
Götz Werner,<br />
founder of the<br />
dm drugstore<br />
chain, explains<br />
the importance<br />
of a corporate<br />
culture based<br />
on values<br />
The power of pricing,<br />
and international alliances:<br />
PSA Peugeot Citroën CEO<br />
Philippe Varin talks about the<br />
future of the car industry<br />
Real-time analysis:<br />
SAP chief executive<br />
Jim Hagemann<br />
Snabe tells us<br />
why in-memory<br />
computing will<br />
change the world<br />
40 The smaller, the better<br />
Why Virgin prefers underdog<br />
status to market leadership<br />
<strong>ACT</strong><br />
43 Brief Act<br />
46 Young Global Leaders‘<br />
Task Forces<br />
Why protecting the oceans is<br />
a good investment<br />
52 Break the rule!<br />
British company WorkSnug has<br />
banned fl ying on business<br />
54 Borussia Dortmund<br />
In 2005 they were almost<br />
bankrupt; now they’re Germany’s<br />
football league champions. How<br />
the club achieved a turnaround<br />
on and off the pitch.<br />
58 PSA Peugeot Citroën<br />
We talk to Philippe Varin,<br />
CEO of Europe’s second biggest<br />
car maker<br />
63 Banking regulation<br />
How the new defi nition of<br />
“systemically important fi nancial<br />
institutions” is affecting the<br />
banking world<br />
66 Looking forward<br />
Futurologist Jeremy Rifkin:<br />
what’s here to stay, what’s<br />
coming soon<br />
<strong>THINK</strong> <strong>ACT</strong> SEPTEMBER 2011 3<br />
58<br />
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