Getting the balance right: gender equality in journalism; 2009 - Fokus

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(A good check is to ask yourself if you would include the sameinformation about a man.) It is important to know who you want your story to target and tomake sure that a gender balance is respected in the choice of“experts” or witnesses. Strengthen gender-balanced stories bypreparing contact lists of women who are willing to speak andwho are accessible Be sure to give women their own title, name and voice and notthe “wife of Mr. Smith.” Avoid use of descriptions that pander to societal expectationsof women that are inherently limiting (“mother of six”) or inother ways trivialize, diminish, or exploit women. Be careful ofassigning gender roles, which pander to bias. Descriptions suchas “male nurse” and “woman doctor” are inherently sexist whenthey suggest that it is not normal for a woman to be a doctor orthat it is unusual for men to work in a caring profession. Strive to represent both sexes as whole human beings and notlimited to a set of pre-defined characteristics. In widening thedebate as a whole and contributing to raising awareness ofgender equality, it is essential to fight for equal coverage of realissues important to women in your area.16 GENDER EQUALITY IN JOURNALISM
GENDER PORTRAYAL Some useful linksGlobal Media Monitoring Project (GMMP)The GMMP is the largest and most extensive monitoring project of mediarepresentation of women in the world today. With the third global study publishedsince 1995 it has also become the largest advocacy initiative in the world onchanging gender representation in the media.http://www.whomakesthenews.org/who_makes_the_news/report_2005“Mission Possible: A Gender and Media Advocacy Toolkit”Download the GMMP media toolkit to train activists to build gender and mediacampaigns using the findings of GMMP 2005. The toolkit explains how best to workwith and through the media to put gender on the news agendahttp://www.whomakesthenews.org/get_involved/advocacy_training_modulesGender sensitive reportingAll journalists, both female and male, can play a role in changing attitudes towomen and gender-based stereotypes. This article provides useful guidelines onhow to become more gender-sensitive in your reporting.http://portal.unesco.org/ci/en/files/14373/10769353041S-9_Gender-sensitive_reporting.doc/S-9%2BGender-sensitive%2Breporting.docPortraying PoliticsThis project developed by a European consortium of broadcasters, trainers andjournalists’ unions challenges journalists and programme makers to reflect on theway women and men politicians and experts are portrayed on television.http://www.portrayingpolitics.netGENDER EQUALITY IN JOURNALISM17
Page 2 and 3: Publisher information: Internationa
Page 4 and 5: FOREWORDThe designation of gender e
Page 6 and 7: PREFACEOne of the greatest challeng
Page 8 and 9: “[Gender equality] does not mean
Page 10 and 11: Journalism is no exception. Inside
Page 12 and 13: While statistics show that more and
Page 14 and 15: High stress levels, bullying andhar
Page 16 and 17: from poor work practice can go unad
Page 18 and 19: AVOIDING SEXUAL ABUSE OF WOMEN REPO
Page 20 and 21: Sarah Rainsford reporting for the B
Page 22 and 23: The GMMP says that womenare more li
Page 26 and 27: IFJ Guidelines for reportingon viol
Page 28 and 29: Fariba Khani, Social Desk Reporter,
Page 30 and 31: Women in journalists’ unions (IFJ
Page 32 and 33: Learn about women rights that exist
Page 34 and 35: join a union if women issues are ta
Page 36 and 37: GENDER MAINSTREAMING“Mainstreamin
Page 38 and 39: Push for gender equality provisions
Page 40 and 41: Camerawoman at the 1 st Congress of
Page 42 and 43: Who Makes the News?Global Media Mon
Page 44 and 45: http://www.ilo.org/ilolex/english/c
Page 46 and 47: International Federation of Journal
Page 48 and 49: Institute for the Advancement of ab
Page 50 and 51: Harassment may be characterised as:
Page 52 and 53: Formal ProcedureAt any time, whethe
Page 54 and 55: ANNEXE BIFJ GENDER POLICIESPASSED A
Page 56 and 57: with employers; consultation rights
Page 58 and 59: to make it a top priority of the IF

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