PROSPECTUS THAI BEVERAGE PUBLIC COMPANY LIMITED ...

Part 2 Issuing CompanyThai Beverage Public Company Limitedwhisky stored in the oak barrels and pure alcohol. These spirits have been introduced to Thailand bythe international spirits companies to compete in the low-priced brown spirits. The Company has itsown range of admix whisky brands, including the most recent “Crown 99”. The Company alsoimports “Drummer” to compete directly with the imported products.The Company’s current portfolio of brands does not compete directly with imported premiumspirits. However, the Company recognizes that the standard segment of the market is growing inresponse to Thai consumers’ either switching from locally produced brands or from higher-pricedimported products to such segment. Consequently, the Company’s strategy is to upgrade its portfolioof spirits brands progressively to compete in this market segment.The entry barriers to the spirits industry in Thailand are lower than those of beer, partlybecause of the longer shelf-life of spirits, which makes spirits imports more viable compared to thebeer market. However, the Company believes there are still significant entry barriers to the spiritsindustry, such as the Company’s leading market position in the economy segment, limited access toestablished distribution channels and limited access to television and radio advertising due to theGovernment’s regulations.These would limit the entry of new competitors into the Thai spirits market.3.1.3 Facilities and CapacityThe Company’s production facilities are located in Thailand and Scotland. As of September30, 2008, the Company owns and operates 30 production facilities, including 3 breweries, 23distilleries and 4 non-alcoholic beverage plants.The table below sets forth information regarding the identity, location, designed capacity,volume produced in 2007 and products of the Company’s operating production facilities as of and forthe year ended September 30, 2008:Plant NameLocationCommencedCommercialOperationDesignedCapacity (1)VolumeProduced in2007 ProductsMillion Million LitersLitersBreweries:Bang Ban........................ Ayudhya 1994 530.0 492.2 Chang Beer, Chang Draught andArcha BeerKamphaengphet.............. Kamphaengphet 2001 900.0 (2) 443.0 Chang Beer, Chang Draught andArcha BeerCosmos........................... Ayudhya 1990 120.0 120.4 Chang Beer, Chang Light, ChangBeer Export, Chang Draught andFederbräuTotal: .......................... 1,550.0 1,055.6Domestic distilleries:Sangsom (3) ...................... Nakornpathom 1973 100.0 26.0 Sangsom and Mungkorn ThongKanchanaburi 1982 - -Sura Bangyikhan ............ Pathumthani 1981 85.0 64.2 Ruang Khao, Niyomthai,Chiang-Chun, Sua Dum,Mekhong and Hong ThongRed Bull ......................... Samutsakorn 1983 85.0 33.7 Ruang Khao, Mungkorn Thong,Crown 99, Shinobu,Blue, Blend 285, and NiyomthaiKanchanasingkorn.......... Kanchanaburi 1985 50.0 15.2 Ruang Khao, Chiang-Chun,Chu Sib Neaw and NiyomthaiFuengfuanant.................. Prachinburi 1985 45.0 30.8 Ruang Khao and Chiang-ChunMongkolsamai................ Uttaradit 1985 45.0 12.4 Ruang Khao, Niyomthai andChiang-ChunThanapakdi..................... Chiang Mai 1985 45.0 13.8 Ruang Khao, Chiang-Chunand NiyomthaiAthimart ......................... Burirum 1985 45.0 27.8 Ruang Khao and Chiang-ChunPart 2 Page 49