2003 Annual Report - Turkish Airlines

Turkish Airlines’ Mission StatementAs Turkey’s flag-carrier, Turkish Airlines’ mission is to provide air transportation according to theobjectives below:• To cultivate the Corporation’s identity as a global airline, by expanding its long distanceflight network,• To improve the Corporation’s identity and status as a technical service provider, bytransforming its maintenance unit to a leading maintenance base within the region,• To promote the Corporation’s identity as a service provider in all areas of strategic civilaviation, including handling and flight training,• To preserve the Corporation’s leading status in domestic air transportation,• To provide non-stop, high quality air transportation by collaborating with a global airlinealliance that complements its network, in order to further improve the Corporation’s imageabroad and to increase marketing opportunities, and• To transform Istanbul into an important hub.While preserving its leading status in domestic airtransportation, Turkish Airlines intends to cultivateits identity as a global airline by expanding thelong distance flight network.1