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dients. Components will include<br />

newness, imm edia cy,<br />

prominence, proximity,<br />

suspense, con sequence,<br />

emotions, and /or oddity.<br />

Get a copy of any Sunday<br />

newspaper and examine<br />

the features section,<br />

You will find s<strong>to</strong>ries about<br />

hobbies, unusual and<br />

unique interests, and personalities.<br />

Others ma y be<br />

yarns that include everything<br />

from fire prevention<br />

<strong>to</strong> hurricane protection and<br />

diet.<br />

Pick a few of the<br />

"straight" or " hard" news<br />

s<strong>to</strong>ries from page one and<br />

clip them. Select a feature<br />

or two from t he Sunday<br />

paper, and save both types<br />

of s<strong>to</strong>ries as patterns for<br />

yours.<br />

Recognize that what you<br />

do at the club meeting<br />

Saturday can be news. Play<br />

it all the way with an advance<br />

"what's gonna happen<br />

Saturday" s<strong>to</strong>ry and a<br />

follow-up " w hat did hap ­<br />

pen" piece. An ad vance<br />

s<strong>to</strong>ry explaining that the<br />

local repeater bunch , for inst<br />

ance, will install au <strong>to</strong>patch<br />

rather than have a<br />

formal meeting is marketable<br />

" ha rd" ne ws and<br />

feature material. That club<br />

members, for example, are<br />

building the au<strong>to</strong>patch in<br />

Joe's garage employing 30<br />

key-thumpers from all<br />

walks of life could give the<br />

s<strong>to</strong>ry the " feat ure" or<br />

" hum an interest" angle<br />

needed <strong>to</strong> unload your ya rn<br />

at the city desk.<br />

Nobody but a ham gives<br />

a hoot in hell about ICs,<br />

capaci<strong>to</strong>rs, and othe r miscellanea<br />

of th e au<strong>to</strong>patch,<br />

but readers do need <strong>to</strong><br />

know what a repeater<br />

means <strong>to</strong> th em and how th e<br />

au<strong>to</strong>patch serves in eme r­<br />

gencies. They w i l l be<br />

amazed that a walkie-talkie<br />

can call a t elephone 15<br />

miles away when their $350<br />

CB won't reach a " good<br />

buddy" down at th e pool<br />

hall.<br />

This gathering in Joe's<br />

garage ma y also be w ort h a<br />

high quality pho<strong>to</strong>graph<br />

- in black and w h i t e,<br />

precisel y focu sed , ac ­<br />

cu rately exposed, well ­<br />

planned, artistically composed,<br />

and expertly printed .<br />

A picture of th e w ho le mob,<br />

beer cans and all , staring at<br />

a nervou sly-held lnstamatic<br />

is not news. A penetr ating<br />

closeup of a 13-year-old<br />

ham feeding so lder <strong>to</strong> the<br />

gun tip mastered by the retired<br />

ph ysician can be fe a­<br />

tured on th e front page.<br />

Good news or feature<br />

pho<strong>to</strong>graphy tells mu ch of<br />

the st o ry w it ho ut words,<br />

although new s and feature<br />

shots are supported by w ritten<br />

capti ons under them,<br />

called " cut lines." The best<br />

pho<strong>to</strong>journalism, however,<br />

could st and alone.<br />

In addition <strong>to</strong> ensuring<br />

that the pho<strong>to</strong>graph is<br />

te chnically <strong>to</strong>ps, remember<br />

that newspapers have limited<br />

space. Their income s<br />

are from advertising and<br />

every word or picture is<br />

"worked around " the dollar,<br />

which is valuable spac e.<br />

A group picture of the<br />

beer-belly bunch consumes<br />

at le ast three column s<br />

of costly space <strong>to</strong> get ever y<br />

grinning, yaw ning, shuteye<br />

d mug. The suggest ed<br />

" t ight" closeup, preferably<br />

shot ve rt ically, id eally w ill<br />

be a two-column shot, but<br />

might even fi t in one . Sure,<br />

it w ould be great <strong>to</strong> have<br />

three or four columns, but<br />

one <strong>to</strong>p-grade pho<strong>to</strong> w il l<br />

find its w ay <strong>to</strong> publication<br />

when a dozen " handshaking<br />

, certificate-p assin g"<br />

shots won 't stand a chance.<br />

A wide angle 24mm or<br />

28mm lens on a 35mm single-lens<br />

reflex and a perspective<br />

approach can help.<br />

Outstanding examples of<br />

agel ess phot ojournali sm of<br />

th e hi ghes t quality can be<br />

seen in an y old copy of Life.<br />

Good pho<strong>to</strong>graphers cra wl<br />

in holes, bear blizzards ,<br />

scale <strong>to</strong>wers, and wallow in<br />

lee ch-infested swamps, if<br />

necessary, for that different,<br />

unusual angl e. Look<br />

for the vi ew t hat snat ches<br />

STOP RF<br />

SPILLOVE ~!<br />

You may be losing up <strong>to</strong> half the available<br />

output from your vertical gain antenna<br />

because of RF spillover. The amazing<br />

AEA lsopo le with unique decoupling<br />

design, virtually eliminates RF spillover<br />

and can help you multip ly your power<br />

in all directions on the horizon relative<br />

<strong>to</strong> an ideal half-wave dipole , or end-fed<br />

non-decoupled "gain" antennas.<br />

CALL TODAY<br />

SLEP ELECTRONICS<br />

COMPANY<br />

704-524-75 19<br />

P.O. Box 100,<br />

Highway 441, Dept. 10<br />

Ot<strong>to</strong>, North Carolina 28763<br />

AEA<br />

Br ings you'the<br />

Breakthrough!<br />

read er attenti on. Don't<br />

underestimate the impact<br />

of a fine pho<strong>to</strong> <strong>to</strong> " sell"<br />

your s<strong>to</strong>ry.<br />

Thirt y bu ck s or so ou t of<br />

the club treasury for a professional<br />

pho<strong>to</strong>grapher is<br />

w o rt hw hile if your gro up<br />

can 't tap a member or<br />

fr iend w it h a high-qu ali t y<br />

camera and a trained eye.<br />

Newspaper pho<strong>to</strong>gs don't<br />

earn much money, and<br />

most will freelance. Not only<br />

will you get a quality sho t<br />

from them , but newspapers<br />

like <strong>to</strong> run their own stuff.<br />

Snappy 8 x 10 glossy<br />

print s are preferred by mo st<br />

papers, and that size grabs<br />

the green-eyeshade gang's<br />

attention mu ch quicker<br />

than your loc al drugs<strong>to</strong>re<br />

snaps ho t t ha t looks as<br />

though it were de veloped<br />

along with your tee nager's<br />

socks in Monday's laundry.<br />

A pho<strong>to</strong> isn ' t al ways<br />

called for, and th ere are<br />

many other opportunities<br />

for new s or feature rele ases<br />

eve n if yo ur club isn't<br />

meeting in Joe's garag e.<br />

S<strong>to</strong>ry suggestions include<br />

the following:<br />

• Adv ance s<strong>to</strong>ry on election<br />

o f officers; po stmeeting<br />

s<strong>to</strong>ry on who was<br />

elec t ed .<br />

• Adv ance s<strong>to</strong>ries on all<br />

club meetings - where they<br />

w il l be held, w hen, and w hy .<br />

• Adv ance s<strong>to</strong>ries on all<br />

fund- raising activities and<br />

w hat t he income w ill be<br />

used f o r; fo llow-up on how<br />

much w as raised and how it<br />

w ill be used.<br />

• Features or "brites" on<br />

unusual contacts: A chat<br />

w it h VR6TC, citing hi s relationship<br />

<strong>to</strong> th e HMS Bounty,<br />

t ies in hi s<strong>to</strong>ry and adds<br />

color <strong>to</strong> your hobby. A conversat<br />

ion with any "rare" or<br />

fam ous station is good for<br />

at least a fe w lines (and<br />

ma ybe a pho<strong>to</strong>) in Sunday's<br />

paper.<br />

• Every field da y should be<br />

co ver ed pho<strong>to</strong>graphically<br />

and in writing. This calls for<br />

73 Magazine . Oc<strong>to</strong>ber, 1980 77

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