Garden and Home South Africa - October 2015
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last word on style<br />
HIGH<br />
FIVE<br />
Through her e-design business, Cape<br />
Town-based interior decorator Krystle<br />
Williams is offering homeowners a novel<br />
approach to home decorating. She<br />
shares some of her favourite things<br />
2<br />
While completing her studies at Inscape Design<br />
College, 29-year-old Krystle Williams identified<br />
a gap in the local market for online decor advice.<br />
“It’s a concept that makes a professional design<br />
service so much more affordable for homeowners because it leaves<br />
the project management up to them,” explains Krystle, who<br />
named her new business Feather My Nest.<br />
She charges a st<strong>and</strong>ard fee per room that includes a layout, a<br />
presentation illustrating the colour scheme, furniture <strong>and</strong> fabric as<br />
well as a shopping guide. At the start clients are asked to specify<br />
a budget <strong>and</strong> what they envision for the space. “I also ask them<br />
to e-mail through images or a Pinterest inspiration board to get a<br />
clear underst<strong>and</strong>ing of what appeals to them in terms of style.” All<br />
communication is done via e-mail, phone or Skype.<br />
When this go-getter isn’t online, she keeps fit at gym <strong>and</strong> step<br />
classes <strong>and</strong> enjoys the breathtaking scenery <strong>and</strong> restaurants that<br />
the city has to offer.<br />
4<br />
3 5<br />
KRYSTLE’S BEST...<br />
SPACE is Muizenberg’s Knead Bakery (1). “It’s fun <strong>and</strong> eclectic – part<br />
gr<strong>and</strong> old-world café, part easy-going beachfront hang-out.”<br />
SHOP is Kalk Bay’s Co-Op (2). “I love that everything is made by local<br />
designers. This is my go-to place for unique pieces for my home<br />
or wardrobe.”<br />
DESIGNER ITEMS are Elsje Designs’ Orbs (3). “They are simple <strong>and</strong><br />
striking <strong>and</strong> sum up everything I enjoy in good design.”<br />
HOLIDAY was a trip to New York (4). “There’s so much to see <strong>and</strong><br />
do, <strong>and</strong> the fast pace <strong>and</strong> energy of the city is electric. I’ve never felt<br />
so inspired.”<br />
FRAGRANCE is Jo Malone’s Peony & Blush Suede (5). “This is just the<br />
most gorgeous floral scent. It makes me feel totally feminine.”<br />
SOURCES Elsje Designs elsje.co.za Feather My Nest E-Design<br />
072 458 7667 or krystlewilliams.co.za Inscape Education Group<br />
inscape.ac.za Jo Malone jomalone.co.za Kalk Bay Co-Op<br />
082 774 4411 Knead Bakery Muizenberg 021 788 2909<br />
or kneadbakery.co.za<br />
1<br />
TEXT NATALIE BORUVKA PHOTOGRAPHS SALIE VAN HEERDEN AND SUPPLIED<br />
160 OCTOBER <strong>2015</strong> | garden<strong>and</strong>home.co.za