CONVERGENCE MAY - JUNE 2016
Malaysias' Airport Magazine
Malaysias' Airport Magazine
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
What's<br />
C onverging<br />
Calling Out All Bookworms!<br />
Download FREE eBooks at<br />
KLIA and klia2<br />
If you're bored and unsure of what to do with all that time<br />
waiting for your flight at Kuala Lumpur International Airport<br />
(KLIA) or klia2, why not download and read a free eBook?<br />
Passengers at both airports will now have access to these<br />
electronic books which can be downloaded via 40 bluetooth<br />
beacons placed strategically within KLIA Main Terminal and klia2.<br />
The eBooks are downloaded through the use of bluetooth<br />
beacon signals which work on the principles of geo-fencing<br />
micro-location technology.<br />
The inaugural eBook beacon infrastructure was first demonstrated<br />
on 23 April <strong>2016</strong> in conjunction with World Book Day <strong>2016</strong> during an<br />
event in klia2<br />
A signage displaying a bluetooth<br />
beacon spot to download<br />
eBooks<br />
It communicates with<br />
passengers’ smartphone<br />
applications, allowing them<br />
to access a special virtual<br />
library of eBooks.<br />
Currently, travellers in KLIA<br />
Main Terminal have more<br />
than 800 eBook titles from<br />
various genres in English,<br />
Malay and Mandarin.<br />
Each passenger is able<br />
to borrow a maximum<br />
of two titles which once<br />
downloaded, can be kept<br />
in electronic devices for a<br />
period of two days. Once<br />
downloaded, the eBook can<br />
be read without an internet<br />
connection.<br />
The facility is a first of its kind<br />
in the world and was made<br />
possible with assistance from<br />
Malaysia Airports, Multimedia<br />
Super Corridor, e-Sentral and<br />
Perbadanan Kota Buku.<br />
113