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<strong>Prepare</strong> <strong>For</strong> <strong>Success</strong><br />
However nerves are not a bad thing, they keep you focused and ‘on your game’, but you must<br />
control them.<br />
Remember – you will ALWAYS have a second chance to be brave again!<br />
Research The Market And Research Your Target Employers<br />
Follow key employers, key individuals and employers<br />
of interest on Twitter and LinkedIn to try to pick up<br />
gossip on jobs or opportunities, before they become<br />
advertised.<br />
<strong>Prepare</strong> a sales script focusing on the sales doctrine,<br />
AIDA, which stands for Attention, Interest, Desire, and<br />
Action.<br />
A script based on this format might read:<br />
products for five years’<br />
• y‘I have been successfully selling your competitor’s<br />
• y ‘I’d like to sell products from your business and believe I can increase your sales’<br />
• y ‘I also think I could help you to improve your product and make it more saleable’<br />
• y ‘May I speak to the person who is accountable for sales of X products in your business’<br />
This is just an example and you can adapt the script to suit your situation ensuring to use<br />
specific references to the company and products as often as possible. In truth, the script is the<br />
easy bit, the hard bit is plucking up the courage to call companies and face rejection time and<br />
time again. But, it will all be worth it surely, if that one call in 50 gets you an interview.<br />
Group Interviews And Assessment Centres – Safety In Numbers<br />
You may find yourself involved in group interviews or in some kind of group assessment<br />
exercise. Generally, timidity and shyness will not be rewarded simply because the point of<br />
these interviews is that the company can observe your behavior. So, always be prepared to<br />
speak out or volunteer to go first, lead a team or put forward the first idea. Be brave and take<br />
a risk.<br />
The important thing to remember when being brave and taking risks is that you must learn<br />
from the process. So take a chance and if it works then great but if it fails, try to understand why<br />
it failed and adjust your approach next time to increase your chance of success.<br />
©TRCC 2015 www.ighpro.net www.igothired.net 81
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