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politics first | Interviews<br />

September / October 2016 | www.politicsfirst.org.uk<br />

Delivering aid<br />

to all humanity<br />

Taking action to counter<br />

women’s risk issues<br />

Imran Madden, UK Director<br />

of Islamic Relief, tells<br />

Marcus Papadopoulos<br />

about the work of his charity<br />

and the role it plays in<br />

delivering humanitarian<br />

aid in hard to reach areas<br />

Q What does the work of Islamic Relief UK involve?<br />

Islamic Relief is an international aid agency founded and based in the UK, and the biggest independent<br />

Muslim charity in the world. The generous support we receive means that, generally speaking, we have<br />

around £150 million per year to spend on emergency aid and poverty alleviation. The work we do is inspired<br />

by our Islamic values of social justice, compassion and environmental custodianship but also by core<br />

humanitarian principles of neutrality, impartiality and independence. Our programmes are a combination<br />

of humanitarian response and resilience work and long-term development projects. We assist people of all<br />

faiths and none – people in need are the people who count, irrespective of race or religion.<br />

We understand conflict zones well from our long experience delivering aid in difficult and dangerous<br />

situations in the Middle East, sub-Saharan Africa and countries like Afghanistan. While Islamic Relief is, of<br />

course, a Muslim organisation, we have many non-Muslims working for us. We are free from government<br />

control and sectarianism, and we work very hard to deliver aid to any people who we deem require it.<br />

During the Bosnian civil-war, for example, we helped the Serbian community in Sarajevo, while in Iraq we<br />

assist Christians and Yazidis affected by the conflict, as well as both Shia and Sunni Muslims.<br />

Islamic Relief has field offices in 34 countries and some of these are non-Muslim countries, such as<br />

the Philippines and Nepal. So we are dedicated, in principle and operationally, to helping people in need<br />

anywhere in the world. And we have worked with Christian charities, such as Christian Aid and CAFOD, to<br />

help to achieve that; for instance, during the Ebola response in Sierra Leone.<br />

Q How is money raised?<br />

We raise money through appeals to the public and approaches to institutional donors such as DFID and<br />

UN bodies. We appeal via direct mail and email, community events and social media, as well as some TV<br />

and print advertising. Over 40 per cent of donations are online, and we work closely with Google as one of<br />

a handful of favoured charity partners.<br />

Of the money we raise, 90 per cent goes straight to supporting the communities we serve, with the<br />

remaining 10 per cent going towards overheads, campaigning for change and fundraising costs. So we<br />

very much pride ourselves on being a value-for-money charity.<br />

Q Do you work with UK parliamentarians?<br />

Indeed, we do – and quite extensively. We are just about to publish a report on the challenges facing<br />

Syrian refugee women, and will take a cross-party delegation to Lebanon to meet some of those affected.<br />

Since the refugee crisis engulfed Europe last year, we have taken Mary Creagh to Lebanon, Andrew<br />

Mitchell and Clare Short to Turkey (with the Muslim Charities Forum), Diane Abbott to Somaliland and we<br />

hosted Tim Farron on the Greek island of Lesbos. As a result of those trips, these MPs have all spoken to<br />

the media about their experiences, with some giving evidence before select committees and others asking<br />

parliamentary questions to raise awareness and press for government action.<br />

Islamic Relief engages MPs on our issues of focus, such as climate change, disaster response, refugees<br />

and gender. Incidentally, we are a member of the Disasters Emergency Committee (DEC) and, currently,<br />

the only Muslim faith-based NGO among their membership.<br />

One specific point that we have been lobbying on recently is the negative impact of some counterterrorism<br />

measures on aid distribution – particularly in conflict zones. Muslim charities could do a better<br />

job of getting aid through if the regulations were not so restrictive – something that is really tough for all<br />

kinds of charities, not just Muslim ones. Transferring money is one particular impediment. Saving lives<br />

is about rapid intervention and charities need to be able to transfer money quickly, so banking restrictions<br />

need to be reassessed. Refreshingly, parliament appears to be reviewing the situation and a government-<br />

NGO working group will shortly be convened to explore concerns and identify solutions on the impact of<br />

regulation and banking practices on NGO operations.<br />

Q Finally, will Brexit have any effect on your work?<br />

I think it would be naive to say that Brexit will not have any impact on the work of Islamic Relief. If and<br />

when Brexit is implemented, a number of links that we currently have will be affected, especially with the<br />

European Union as many of the humanitarian funds come from Brussels and, of course, Europe is where<br />

many of the refugees are. I think it is fair to say that most aid agencies would prefer the UK to continue to<br />

maintain its strong links with Europe, something that can only benefit all humanity.<br />

Sian Fisher, Chief Executive Officer of<br />

the Chartered Insurance Institute, explains<br />

to Marcus Papadopoulos how a new<br />

programme will aim to achieve gender<br />

parity within the insurance profession<br />

Q What is Insuring Women’s Futures?<br />

In March this year, the Chartered Insurance Institute (CII), the professional standards<br />

body for insurance, established Insuring Women’s Futures (IWF), a programme of<br />

change. Its purpose is to lead the insurance profession in refining its approach to<br />

women and risk; specifically, how the profession may improve insurance solutions and<br />

services to enhance women’s risk resilience in wider society, and how it may develop<br />

in a gender balanced way enhancing career opportunities for women in the profession.<br />

Q What are IWF’s aims?<br />

IWF aims are to: better understand the risks women face in life, and their experience<br />

of insurance and protection products and services in managing their risk exposures,<br />

and in empowering themselves; improve the way the profession engages with women<br />

from a business perspective, both as personal and professional buyers, through product<br />

design, service delivery, marketing and education; and progress gender parity within<br />

the profession itself, creating a more inclusive culture and business environment for<br />

employees, customers and clients.<br />

Q What is the rationale behind IWF?<br />

The UK insurance profession contributes £29 billion to GDP, protecting over 20 million<br />

households. Women represent just over half of the UK population, and yet research<br />

indicates women’s access to, and use of, insurance and financial protection is limited.<br />

That is at a time when, in today’s society, women are exposed to an array of risks distinct<br />

from men; for example, health, life expectancy, their role as carers and working parents,<br />

and as a consequence of financial dependence on family or partners. Furthermore, the<br />

evolving demographic of women in society, and hence their needs and expectations<br />

as consumers, and increasingly as professional buyers of insurance, creates the<br />

imperative to tackle this issue from a societal as well as a business perspective. IWF<br />

seeks to better understand women’s risks in life, both now and in the future, and the role<br />

of insurance protection and long-term savings in solving and mitigating these, having<br />

regard to product, distribution/sales, marketing, education and awareness. The initial<br />

focus will be in the UK, with scope for a wider global reach.<br />

Q How are you going to achieve your aims?<br />

Considerable research has been undertaken highlighting women’s risk issues by<br />

various organisations seeking to influence government policy and societal structures,<br />

and also by the profession. IWF will engage with external organisations and experts on<br />

women’s risks, to consolidate these insights through an insurance lens, and to develop<br />

the profession’s response to women’s risk solutions. The focus, initially, will be on UK<br />

personal protection insurance, life, pensions and long-term savings for women. IWF<br />

will develop channels with external organisations, and through media, to profile women,<br />

risk and insurance to a broader societal audience.<br />

Q What are the next steps for IWF?<br />

Having secured support from both inside and outside the world of insurance for IWF,<br />

we are working with UN Women in support of the global HeForShe campaign. We<br />

are launching, this September, a drive to encourage the entire profession to make<br />

public personal commitments to advancing gender equality. We are also working on a<br />

report that will look at the risks faced by women and how the insurance responds at the<br />

moment. That will be launched later in the year.<br />

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