EC-iBRANDBOOK-020217-002
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
Marketing Plan<br />
Corporate and HR Communications & Events<br />
Corporate Culture<br />
EasyCare’s culture is one of the most important differentiators from a recruiting<br />
perspective; it not only motivates our team to do their best, but also motivates<br />
dealers to consider EasyCare as a company that’s committed to the “human<br />
investment” that’s required in order to help our dealers succeed.<br />
Internal marketing and HR activities:<br />
• EXPERIENCES emails and digital hub<br />
• Family Fun Day Event<br />
• Holiday Party Event<br />
• Executive Cookout Event<br />
• Kaiser Permanente Walk Event<br />
• Internal Signage (Core Values)<br />
• Internal Monitors – Communications<br />
• Digital HR on easycare.com<br />
• Employee Manuals<br />
• Corporate Social Responsibility (CSR)<br />
Change language