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Public health successes and missed opportunities

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<strong>Public</strong> <strong>health</strong> <strong>successes</strong> <strong>and</strong> <strong>missed</strong> <strong>opportunities</strong><br />

Fig. 14. Trends in per drinker per capita alcohol consumption for adult women in the WHO European Region<br />

<strong>and</strong> selected subregions, 1990–2014<br />

Litres of pure alcohol<br />

22<br />

20<br />

18<br />

16<br />

14<br />

12<br />

10<br />

8<br />

6<br />

EU<br />

Central-western EU<br />

Mediterranean<br />

South-eastern WHO<br />

European Region<br />

Central-eastern EU<br />

Eastern WHO<br />

European Region<br />

WHO<br />

European Region<br />

4<br />

1990<br />

1992<br />

1994<br />

1996<br />

1998<br />

2000<br />

2002<br />

2004<br />

2006<br />

2008<br />

2010<br />

2012<br />

2014<br />

More efforts should be undertaken to counter such developments by the respective countries <strong>and</strong> by the WHO European<br />

Region as a whole. Second, despite the overall decrease in alcohol consumption, the Region still has the highest levels<br />

of consumption in the world. From a broader public <strong>health</strong> perspective, the average consumption per adult in the WHO<br />

European Region is high, with comparatively more risks associated with drinking as compared with other voluntary<br />

activities or other forms of substance use (68–70). This argues for a special effort to reduce alcohol consumption by well<br />

beyond 10% in the European Region.<br />

More general conclusions will be given after describing the <strong>health</strong> burden attributable to alcohol consumption.<br />

Comparisons between the WHO European Region <strong>and</strong> other<br />

WHO regions<br />

Fig. 15 <strong>and</strong> 16 show the main components of per capita consumption in 1990 <strong>and</strong> the percentage changes in the 25 years<br />

by WHO region (for the composition of WHO regions by countries, see Web Appendix 7).<br />

The following general statements can be made:<br />

• Adult per capita alcohol consumption in WHO regions increased by about 10% over the past 25 years, <strong>and</strong> the rank order<br />

of regions remained stable, with the WHO European Region consuming the most alcohol, followed by the Region of the<br />

Americas, Western Pacific Region, African Region, South-East Asia Region <strong>and</strong> Eastern Mediterranean Region.<br />

• Over this time period, the two regions with the highest consumption, the WHO European Region <strong>and</strong> the Americas,<br />

decreased their consumption by 11% <strong>and</strong> 1%, respectively.<br />

• Most of the increase in consumption was in the Asian regions, fuelled by marked increases in consumption in China<br />

(Western Pacific Region; see (71)) <strong>and</strong> India (South-East Asia Region; for more details, see (72)). The African Region<br />

also increased its alcohol consumption markedly (for more details on the WHO African Region, see (73)).<br />

The overall trends are not only heterogeneous between WHO regions, but also within regions between countries. Fig. 17<br />

gives an overview of this variability.<br />

14

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