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Vinexpo Daily - Day 1

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SPECIAL FEATURE: RED WINES<br />

SNAPSHOT OF<br />

THE GLOBAL AND<br />

ASIAN MARKETS<br />

FOR RED WINE<br />

Globally, red wine accounts for 54% of all still wine<br />

sales, and is predicted to grow by around 0.3% in<br />

the period between 2015 and 2019.<br />

While the USA is the world’s biggest market for<br />

red wine, with over 136 million cases consumed<br />

in 2014, it is in Asia-Pacific where the future and<br />

market for red wine is particularly strong and where<br />

wine consumption is heavily skewed towards red<br />

wines.<br />

CHINA - China is now the third largest consumer<br />

of red wine in the world and slowly catching up with<br />

France with sales soaring by 74% between 2009<br />

and 2013. But the rate of growth is predicted to<br />

fall by 2.6% in the five years to 2019, to 135<br />

million cases.<br />

KOREA - In South Korea red wine accounts<br />

for nearly three quarters (73.7%) of all still wine<br />

consumption.<br />

Within just a couple of years, Arrogant Frog<br />

has made itself the mascot of the Estates of<br />

Domaines Paul Mas. The humble winemaker<br />

shows that with creativity, know-how and a<br />

sense of humour, one can make Southern<br />

French wines shine around the world<br />

and give pure pleasure, at a reasonable<br />

price!<br />

Arrogant Frog represents the South of<br />

France “Art de Vivre”. Château Arrogant<br />

Frog is made out of 20 hectares (50<br />

acres) in the Limoux grand cru. The<br />

Arrogant Frog cuvées are Château<br />

Arrogant Frog, Arrogant Frog reserve, as<br />

well as single varietal or blends.<br />

GRAPE VARIETIES<br />

55% Cabernet Sauvignon,<br />

45% Merlot<br />

Pays d’Oc – Indication Géographique<br />

Protégée<br />

Meet the Arrogant Frog<br />

Level 3, Stand P-16<br />

SOIL TYPE<br />

Clay, limestone and gravels for the Cabernet<br />

Sauvignon. Deep clay, limestone and sand for<br />

the Merlot<br />

AGE OF THE VINEYARD<br />

15 to 25 year-old Cabernet and 16 to 25<br />

year-old Merlot. The vines are managed<br />

with total respect of the environment with<br />

“Integrated Agriculture”.<br />

The special SAINT JAMES Cuvée 1765,<br />

a blend created in homage to the original<br />

1765 style, is the epitome of the quality of<br />

the products it offers. The brand is also at<br />

the forefront of the new mixology trend and<br />

has recently developed links with key stars<br />

in this field including top mixologist and<br />

barman, Stephen Martin.<br />

Just Like a Nugget: A Rare Find<br />

SINGAPORE - In Singapore red wine<br />

represents 70% of all wine consumed, with<br />

645,000 cases sold in 2014.<br />

TAIWAN - In Taiwan red wine accounts for<br />

89% of still wine consumption, amounting to 1.45<br />

million cases. This is forecast to grow by a further<br />

12.8% in the next three years.<br />

JAPAN - Red wine also accounts for around<br />

two thirds of all wine consumption in Japan. This<br />

rose by over 34% in the four years to 2012, and is<br />

expected to grow by over 3% in the next five years.<br />

(All figures <strong>Vinexpo</strong>/ IWSR research).<br />

Château Cabezac is launching a new<br />

range of wines at <strong>Vinexpo</strong> Hong Kong,<br />

from their new vineyard “Mas Roc<br />

de Bô”. The range is called “Pépite”<br />

(meaning “nugget”), with Pépite Noire<br />

2014, Pépite Originale 2014, and<br />

Pépite Dorée 2014 presented during<br />

the show.<br />

Located in the Languedoc-Roussillon<br />

region in southern France, the estate is<br />

classed entirely Appellation d’Origine<br />

Minervois Protégé. The plots are<br />

situated on the limestone Cazelles<br />

plateau, a terroir characterised by<br />

a high content of organic matter and<br />

stones, and aging takes place for 12<br />

months in French oak barrels.<br />

The robe of Pépite Originale is a<br />

sumptuous deep red with purple<br />

reflections. The bouquet is rich and<br />

after airing notes of the wild mountain<br />

scrubland where the grapes are grown<br />

are revealed, with its heady mix of<br />

herbs and flowers. The powerful palate<br />

is garnered with silky but ever present<br />

tannins. The oak aging bestows this<br />

complex and elegant wine with vivacity<br />

and energy.<br />

Level 3, Stand JK-50-9<br />

vinexpodaily.com<br />

VINEXPO DAILY / DAY 1 / TUESDAY 24 TH MAY 2016 9

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