Open Air Business January 2018

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EVENTS PRODUCT IN FOCUS Marquees A product showcase with a difference; see first hand how these event marquees were put to use Company: TentStyle Website: www.tentstyle.co.uk Telephone: 01403 333135 Name of event: Winter Ball. Description of event: Fundraising Winter Ball for 360 seated guests. Structure(s): 60x15m / 30m (total 1,065m2) stretch tent, 9x9m catering tent. Hired/purchased: Hired. Extras: Carpet and black matting floor, LED uplighters / festoon / fairy lighting, dance floor, heating, luxury loos, generator. Details: We (TentStyle) recently installed an amazing 60m stretch tent marquee, totalling 1,065m2, for our client’s ‘Winter Ball’. The ‘Winter Wonderland Tent’ was created around a woodland theme, accommodated 360 seated guests, a large reception, band and dance areas. The structure incorporated a vibrant red tent as the entrance, beautiful lighting, ambience and warmth. Our tents can be fully enclosed with skirting and door systems, creating a warm, cosy, striking structure. The organiser said: “The TentStyle marquee was absolutely brilliant, and enormous! It looked so stunning from both the outside and inside, with lovely lighting installed by the team. We used a red tent for the entrance, which was a great and festive edition. The marquee made such an impression and looked stunning and we had a huge number of compliments after the event, which meant all our hard work paid off!” Company: Barkers Marquees Website: www.barkersmarquees.co.uk Telephone: 01883 337099 Name of event: Garsington Opera. Description of event: A short summer season of performances in a setting of extraordinary beauty at Wormsley, in the Chiltern Hills. Structure(s): Bespoke restaurant marquee, series of picnic marquees and ‘Punch and Judy’ style programme booths. Hired/purchased: Purchased. Details: Garsington Opera is located on the Wormsley Estate, home of the Getty family. The estate is a splendid example of an English pastoral scene. Along with a new pavilion for its performances, Garsington Opera was looking for elegant fabric structures to house its 58 WWW.OPENAIRBUSINESS.COM
EVENTS restaurant and picnic facilities. The new marquees needed to be in keeping with the pavilion’s contemporary style as well as taking themes from a traditional English setting. We (Barkers Marquees) designed and manufactured a series of elegant fabric structures to house the opera’s restaurant and picnic facilities. The new marquees used traditional materials, such as polycotton fabrics and wooden wall poles and finials, with a modern design tying in with Garsington’s new performance pavilion. The restaurant marquee features a double tiered canopy giving the structure a feeling of space and light inside. Clare Adams of Garsington Opera said: “The marquees look terrific – elegant and stylish, and fit in very well with the whole setting.” Company: Instant Marquees Website: www.instantmarquees.co.uk Telephone: 01840 219047 Name of event: Hamleys Toy Parade, Regent Street, London. Description of event: A promotion for Hamleys toy store, whereby each structure is fully branded to represent a different toy. 800,000 people attended last year’s event and it was judged the most successful one yet. Structure(s): 17 structures, all with branding, were used. This included four 6x6m inflatable Idome tents, two 4x4m Idomes, nine 4.5x3m pop up tents and two 3x3m pop ups. All the structures had to be weighted. Hired/purchased: This is an annual event for Instant Marquees, and four years ago was the first time we provided what we call a ‘managed branded rental’. The customer rents the structures, and buys all the branded covers which are then cleaned and stored for re-use (or not) the following Christmas season. In 2017 there were several new characters so not all the old branded covers were used. Additional extras: For the Bladez tent, where a motorised toy was being demonstrated, we supplied special rubber flooring for the toy to move around on. Further details: Because of strict time limits and so many other suppliers all trying to move around a limited area, the whole installation had to be planned like a military operation, right down to how the structures were loaded into the vans. The limited time when the road is closed means our teams have to be right at the top of their game to get it all done by the time it opened again. Finally, all the print work had to be ready well ahead of time to strict brand guidelines in each case, and to Pantone references. From the organiser, Wilde Ones: “Throughout the build and removal your guys were very approachable and keen to help. One learning point was that they started building in the south which caused a minor delay for the Ben 10/ Powerpuff Girls activation but (once I’d mentioned it) they sorted this out and were all over the ‘later install tents’ once the main build had finished. “I’d like to thank you and Jerome for all your help and diligence running up to the event. Hopefully we managed the suppliers well enough to not cause you too much stress printing. That we had no come back on the day and the designs were all correct was really positive. It was great working with you on this event.” WWW.OPENAIRBUSINESS.COM 59
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ISSUE 15 | January 2018 | www.opena
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ISSUE 15 | January 2018 | www.opena
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RICHARD DOWNER Cornwall’s First S
Page 7 and 8: ‘How to’ Guide for New Event Pr
Page 9 and 10: Trailblazing TL60 Trailblazing TROL
Page 11 and 12: INDUSTRY NEWS have heard people say
Page 13 and 14: a clear day. If the weather permits
Page 15 and 16: BARKER Marquees Fabric Engineering
Page 17 and 18: FUNCTION VENUES comprises four main
Page 19 and 20: Lorem ipsum FUNCTION VENUES GETTY I
Page 21 and 22: FUNCTION VENUES TREND 6 Alternative
Page 23 and 24: FUNCTION VENUES › Fairy light bac
Page 25 and 26: S2T GRASS REINFORCEMENT PERFO inter
Page 27 and 28: WE LOVE... Magical lighting from Hi
Page 29 and 30: GLAMPSITES CASE STUDY Fair Farm Hid
Page 32 and 33: GLAMPSITES of soft furnishings refl
Page 34 and 35: GLAMPSITES ALL WEATHER GLAMPING Qua
Page 36 and 37: GLAMPSITES 3COOL (OR WARM) EXTRAS F
Page 38 and 39: Pods by Future Rooms Tel: 01452 501
Page 40 and 41: GLAMPSITES Amber's Bell Tent Campin
Page 42 and 43: Booking Management Software Low 10%
Page 44 and 45: GLAMPSITES Advice from: Leona Mills
Page 46 and 47: EVENTS Discover your event's wow fa
Page 48 and 49: EVENTS Alpine Café. This meant tha
Page 50 and 51: A1 Loo Hire is the portable toilet
Page 52 and 53: EVENTS GETTY IMAGES GETTY IMAGES a
Page 54 and 55: www.tentickle-stretchtents.co.uk Na
Page 56 and 57: EVENTS For a positive outcome, it i
Page 60 and 61: EVENTS Company: Celina Tent Website
Page 62 and 63: ADVERTISING FEATURE Spot light A ro
Page 64 and 65: 26 & 27 September 2018 Sandown Park
Page 66 and 67: Ask Periwinkle Rural business entre
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Open Air Business January 2018

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