The 30 innovators Who Changed the Startup World

“
We focus our marketing efforts on
Doctors who prescribe to their patients
“
● 25 Most Valuable StartUps in India 2017 and featured in
the CEO Magazine.
● Ones to Watch in India 2017 by the Acquisition
International.
● Power Brand” at the award function 70 Most Inspiring
Power Brand Rising Star2017/18.
● Excellence Award for the “Fastest Growing Indian
Company” from International Achievers
Conference and Indian Economic Development and
Research Association
● “Bharat Nirman Award For Industry Development” at the
“National Summit” on “Individual Contribution For
National & Social Development” by Indian Organisation
For Commerce And Industry (IOCI)
GenLife wishes to become India’s top Nutraceutical
Company offering innovative, proprietary & patented
products to its customers through a unique delivery model
& robust supply chain with dedicated consumer care, R&D,
accredited manufacturing & analytical capabilities to create
an attractive value proposition for all stakeholders. Over the
coming few years, GenLife has plans to increase its
revenues 30 fold, expand the product portfolio to 50-60
similarly positioned products and create a presence in a
total of 35 Metros and more Tier I locations through the
Franchise model. GenLife’s journey till now has been
funded through promoters’ capital, internal accruals and
debt. However, the business is at the point of inflection
GenLife will look for Investors who wish to participate in
the projected exponential growth.
Masterminds of GenLife
With over 25 years of experience in the business industry,
Sandeep Jha, CEO & MD of Genlife. He is a graduate in
B.Tech (Chemical) from IIT Banaras Hindu University and
holds a PGDBM degree from IIM, Calcutta. Sandeep
specializes in Business Strategy, Trade and Corporate
Finance, Marketing, Manufacturing Operations,
Global Supply Chain Management and Business
Systems.
Vinod Nair, Director of Genlife is a graduate in
Commerce from Delhi University and holds a
PGDP degree in management. He has over 25
years of experience in middle and senior
management of giants like - Shaw Wallace Ltd,
Allied Domecq and as an entrepreneur. He has
widely traveled in Europe, Australia, Japan,
China and Asia. Vinod specializes in Business
Development, Finance and Accounting, Global
Sourcing, and International Operations.
Changing the Startup World
Due to various socio-economic changes in
India, the society is dealing with all adverse
consequences of a sedentary lifestyle. Their
traditional oily + spicy food coupled with
minimal to zero activity has led India in
becoming the Diabetes and Cardio-Vascular
Disease capital of the World. Economic
development has also brought with its magnified
stress levels and no time to de-stress, to make
things worse. Healthcare costs have also
concurrently risen astronomically. They felt that the
time has come for Indians to focus on prevention of
disease and subsequently improve the general quality
of life.
“We studied the patterns globally apart from the
customer survey in India to assess the need for the hour.
Lack of awareness in the Indian population regarding
preventive therapies pushed us towards a model wherein
we sell our Nutraceuticals and Cosmeceuticals through
Doctor’s prescriptions. This will lead to a gradual
percolation of information to the consumers and hence
create awareness in the long run,” asserts Sandeep and
Vinod.