Food Turkey November December 2018

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Akanlar Chocolate&Drink on the way be a preferred and leading world brand Akanlar Chocolate & Drink’s products are demanded by many countries. The company aims to be a preferred brand at 7 continents. Having the respectful position with various products at home, Akanlar Chocolate&Drink products are quite liked at abroad also. The firm grows its product portfolio and increases an international success bar day by day. We interviewed about developments and innovations within the firm with Ramazan Akan, General Manager of Akanlar Chocolate & Drink prior to SIAL Paris. Could you brief us about sectoral trip of Akanlar Gıda? Having started our business activities with food wholesaling at home in 1978, we continued to start to foreign trade in 1992. We, as Akanlar Chocolate&Drink, produce chocolates, coffee, bullion and fruit aromatized powdered beverages and export to 35 countries in total. We adapt to emerging markets day by day. Could you mention about your product range and production capacity? We produce chocolates, powdered beverages, coffees, bullions and fruit aromatized powdered beverages. Our annual chocolate production is 9000 tons, powdered beverage is 2500 tons and coffee production is 1000 tons. What are your main criteria in production? We produce by using quality raw materials and latest technology with our experienced technic and experienced team without compromising on quality under completely hygienic conditionals. We adopt it a principle to satisfy the customer by empowering our capacity and to provide confidence to our customer in domestic and international markets. 18 FOOD TURKEY November-December 2018
Are you considering to add new products to your product portfolio? What are the innovations waiting for us on the shelves? You will especially see our spreadable cream cholate products such as Akella Carob and Akella Macha Tea (Japanese Tea). What are the main points differing from others? We adapt a modern management, continuous improvement and innovations with an understanding of prioritizing consumer satisfaction and accept the quality as a part of our life to achieve big goals quickly. The main condition in all of our products and services is to reach the maximum level on the quality in the direction of total quality management standards. We believe that we can obtain our competitive power with mass and high quality manufacturing. The success will be of all of our personnel. Which countries do you export? We export to the USA, Romania, Chad, Nigeria, Niger, Jordan, Palestine, Iraq, Syria, etc. We produce by combining a modern production system and qualified, improving power of ourselves with our experiences coming from the past. Our goal is to be a preferred leader brand at 7 continents with quality and delicious products that are produced adding our love. Could you mention about your R&D activities? We won Tubitak Award with Akella Spreadable Cream Cholate. Our activities on this and developing similar products are underway. Which fairs do you attend at home and abroad? What are the surprises awaiting your visitors in Sial Paris? Ramazan Akan, General Manager of Akanlar Chocolate & Drink We attend to CNR Food Istanbul, Gulfood Dubai, ISM Cologne, Sial Paris, etc. We have new activities and we have developed new products. We will display them at the fair for our visitors. How do you evaluate the Turkish food industry in general? Production of food materials is an important part of Turkey’s economy. Almost 20% of the gross domestic products of Turkey comprise of the food and beverage industry and this rate seems to increase more. When examined on local basis the food industry of Turkey is quite strong. If you look at the world food industry in a wide perspective, international brands have a big rate in the market. What are your targets for expanding your market share? Adopting “Quality food is the right of everyone” as a mission our firm, which uses top-quality raw materials and latest technologic machinery and equipment and produces the most delicious foods, aims to have a part of happiness of people. Are there any developments to highlight you have realized recently? We will work to move our brand up to among the leading ones in the chocolate world with our Macha Tea and Akella Carod spreadable cream cholate. November-December 2018 FOOD TURKEY 19
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Page 45 and 46: found to be useful in many function
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Page 50 and 51: ISM 2019: Renowned exhibitors and m
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Page 59 and 60: Having participated at Gulfood Manu
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its competitive products. Talking t
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Thanks to its geographic position b
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Turkey expands its taste horizons A
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Turkey’s food processing industry
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The top 5% of domestic food produce
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Göçmen Börekçisi is becoming Eu
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Secret of the taste is in the chees
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Food Turkey November December 2018

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