Runway S/S19

TRENDS
ALEXACHUNG
THE SHOW Roksanda
HAIR: James Pecis for L’Oréal
Professionnel
THE LOOK: Natural, textured waves
with density
HOW: After saturating the hair with
TECNI.ART Pli, it was dried into
the hair as a base before TECNI.
ART Liss Control was layered on
from mid-lengths to ends to add
separation and weight. Three low
Colin Horgan at On|Off
Natasha Zinko
Roksanda
BRUSH WITH FATE
CARELESS COIFFS and inadvertent ’dos informed this season’s
take on ‘natural’ and there was a distinctly accidental feel to the
looks as stylists recreated hair left to its own devices. At Natasha
Zinko and Colin Horgan at On|Off the theme was ‘slept-in’ hair,
with Horgan’s backstage brief specifically referring to girls who
had been out clubbing all night. The result was sweaty hair with
one side left as it would have looked at the start of the evening,
while the other was dishevelled with a slept-in feel, thanks to
Tina Farey at Rush Hair’s genius technique using with mesh
and a diffuser for L’Oréal Professionnel. But alongside these
#wokeuplikethis textures was hair that had been shaped by the
elements. At Calvin Klein, Guido for Redken’s half wet-look was
inspired by a girl walking into water so that only the bottom gets
wet; “I don’t want it to look drenched, more spritzed,” he
explained. Meanwhile at ALEXACHUNG, the pressurised air of
plane travel was Alex Brownsell for L’Oréal Professionnel’s
rationale behind the slightly static-looking texture (due to a nylon
bristle brush) which even sported a faux cow’s lick. The key is
careful product layering using a diffuser, not to mention a ban on
tools: “We’re doing everything with hands to maximise textures,”
added Adam Reed at Roberta Einer for L’Oréal Professionnel.
GET THE LOOK
braids – one at the back, one each
side – were made into a soft,
rounded shape to avoid obvious
zig-zag effects. To finish, irons were
gently clamped down each braid,
which were left to cool and set
before being released. Subtle
S-bends were added for a natural
look, then lightly spritzed with
Infinium soft hold hairspray.
Daniel Pascal Turner at On|Off
Calvin Klein
Escada Natasha Zinko
RUNWAY
SPRING/SUMMER 2019
17