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VIVA NOLA March 2019 r2

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ECONOMIC DEVELOPMENT<br />

Doing Business in Mexico<br />

by Alejandr a Guzm an<br />

@aleguzm an<br />

Our southern neighbor, Mexico, has a<br />

vibrant economy and is the United<br />

States?second largest export market<br />

after Canada. Mexico has a large,<br />

diversified economy that is linked to its<br />

deep U.S. trade investment relations.<br />

With 120 million citizens and a rapidly<br />

growing middle class, Mexico represents<br />

an attractive market for investors and<br />

foreign businesses.<br />

Monterrey, Mexico City and Guadalajara<br />

are the major business hubs in Mexico.<br />

Growing up and working for more than<br />

10 years in Monterrey, I can attest that<br />

this city is, in fact, one of the most<br />

important business hubs in the country.<br />

Monterrey is home to an elite university<br />

system, a diverse group of<br />

well-established multinational<br />

companies, and a burgeoning class of<br />

globally-competitive startups.<br />

The cosmopolitan nature of the city<br />

created a demand for international<br />

education, making it possible for most<br />

children to obtain bilingual education<br />

starting in preschool all the way<br />

to higher education. The<br />

Monterrey Tec is the most<br />

important higher education system in<br />

Latin America and has hundreds of<br />

agreements with international<br />

universities to support exchange<br />

programs. As expected, the culture of<br />

internationalization produces a highly<br />

competitive workforce.<br />

Recently, Mexico passed reforms in the<br />

energy, telecommunications, labor,<br />

financial and educational sectors. The<br />

reforms are intended to increase the<br />

country?s global competitiveness. The<br />

energy and telecommunication reforms<br />

can offer new opportunities for U.S.<br />

firms.<br />

As far as international trade agreements,<br />

it is important to watch the development<br />

of the ?new NAFTA.? Late 2018, the U.S.,<br />

Canada, and Mexico signed a trade deal<br />

to replace NAFTA at the G20 summit in<br />

Argentina. It is now known as USMCA -<br />

the United States-Mexico-Canada<br />

Agreement. Although President Donald<br />

Trump, Canadian Prime Minister Justin<br />

Trudeau and former Mexican President<br />

Enrique Peña Nieto signed the new<br />

agreement, it requires ratification by<br />

all three governments.<br />

Regardless, Mexico is one of the finest<br />

destinations for U.S. exporters. Taking a<br />

look at the Mexico market is worth value.<br />

For investors and business leaders<br />

interested in this market, there are<br />

various resources to consider including<br />

the U.S. Commercial Service. Tasked with<br />

helping companies to expand, it has<br />

locations in Monterrey, Mexico City,<br />

Guadalajara and New Orleans.<br />

Most recently, the Global Connect<br />

coalition began helping to bridge the gap<br />

between small and medium-size<br />

businesses and global resources and<br />

networks. Partners include the New<br />

Orleans Business Alliance, the World<br />

Trade Center of New Orleans, GNO, Inc.,<br />

the Port of New Orleans, the Port of<br />

South Louisiana, and Louisiana<br />

Economic Development.<br />

Visit <strong>NOLA</strong>BA.org for more information<br />

on economic development, Global<br />

Connect, and international business<br />

events.<br />

Until next time!<br />

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