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Sustainability in Troubled Times

We live in times of uncertainty and global (dis)order. „Understanding global mega-trends is crucial. We live in times of multiple, evolving and mutually-reinforcing shifts“, says UN Secretary-General António Guterres. He adds: „These dynamics, of geopolitical, demographic, climatic, technological, social and economic nature, enhance threats and opportunities on an unprecedented scale.“ Therefore sustainability in troubled times is the key topic of this Sustainability Yearbook 2017, edited by macondo publishing. In the opening essay, Elmer Lenzen takes a critical look at the relationship between democracy and globalization. For decades this combination was a formula for success. Now both are experiencing troubled times. UN Global Compact founding director Georg Kell and Princeton professor Larry Diamond, who are well- known figures in this field, explain some of the reasons why in a profound interview. One reason is that today’s world is becoming more fragmented. So how can sustainability work in these times? It can work if we focus on the needs of the present without compromising the abilities of the future, says Global Compact Action Platform fellow Richard Roberts, and by utilizing the advantages of tomorrow. But doing the right thing in critical times is also a question of attitude. The entrepreneur Richard Branson and the actor Colin Firth both show in their own ways that sustainability means authenticity.

We live in times of uncertainty and global (dis)order. „Understanding global mega-trends is crucial. We live in times of multiple, evolving and mutually-reinforcing shifts“, says UN Secretary-General António Guterres. He adds: „These dynamics, of geopolitical, demographic, climatic, technological, social and economic nature, enhance threats and opportunities on an unprecedented scale.“ Therefore sustainability in troubled times is the key topic of this Sustainability Yearbook 2017, edited by macondo publishing.
In the opening essay, Elmer Lenzen takes a critical look at the relationship between democracy and globalization. For decades this combination was a formula for success. Now both are experiencing troubled times. UN Global Compact founding director Georg Kell and Princeton professor Larry Diamond, who are well- known figures in this field, explain some of the reasons why in a profound interview. One reason is that today’s world is becoming more fragmented. So how can sustainability work in these times?
It can work if we focus on the needs of the present without compromising the abilities of the future, says Global Compact Action Platform fellow Richard Roberts, and by utilizing the advantages of tomorrow. But doing the right thing in critical times is also a question of attitude. The entrepreneur Richard Branson and the actor Colin Firth both show in their own ways that sustainability means authenticity.

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From an early stage on, it was clear<br />

that, due to cultural differences, refugee<br />

women have special needs for support.<br />

For this reason, further classes were<br />

launched specifically for female refugees<br />

aged 18 to 30 <strong>in</strong> September 2016 and<br />

March 2017 at Vocational School 1 <strong>in</strong><br />

Ingolstadt. Audi f<strong>in</strong>ances 10 hours a<br />

week of <strong>in</strong>struction <strong>in</strong> social education<br />

as well as additional tutor<strong>in</strong>g.<br />

Audi is also work<strong>in</strong>g with regional partners<br />

to promote safety: In June 2016 the<br />

class sponsored by Audi successfully<br />

participated <strong>in</strong> the “traffic education<br />

day” pilot project <strong>in</strong> cooperation with<br />

Ingolstadt Traffic Watch. The project<br />

can also be offered to other groups of<br />

refugees when needed.<br />

Audi production site Neckarsulm<br />

Audi has also already supported about<br />

20 projects at the Neckarsulm site. For<br />

example, the company made language<br />

courses available for asylum seekers <strong>in</strong><br />

the Heilbronn area <strong>in</strong> the summer of<br />

2015 and cont<strong>in</strong>ued them <strong>in</strong> 2016.<br />

In the Office of Participation and Integration<br />

<strong>in</strong> Heilbronn, young migrants<br />

<strong>in</strong> the VAB/O classes (the year of work<strong>in</strong>g<br />

prior to obta<strong>in</strong><strong>in</strong>g qualification) at<br />

Heilbronn vocational schools receive<br />

f<strong>in</strong>ancial support from Audi. The language<br />

courses are aimed at refugees<br />

aged 16 to 21 who have no knowledge<br />

of German.<br />

In cooperation with the Bad Rappenau<br />

Refugee Initiative and Youth Services<br />

of the city of Bad Rappenau, Audi employees<br />

repaired donated bikes, provided<br />

bicycle helmets and locks, and offered<br />

bicycle lessons. Audi apprentices made<br />

efforts too: They built a barbecue area<br />

for unaccompanied refugee m<strong>in</strong>ors for<br />

the Johannes Diakonie community outreach<br />

program <strong>in</strong> Mosbach. Material<br />

for benches, tables, and the grill were<br />

f<strong>in</strong>anced by Audi.<br />

Audi production site Brussels<br />

The Audi plant <strong>in</strong> the municipality of<br />

Forêt (Forest) <strong>in</strong> the Brussels-Capital<br />

Region of Belgium worked with the<br />

European “th<strong>in</strong>k & do tank” Pour la<br />

solidarité (PLS) to develop a comprehensive<br />

project to assist refugees. Various<br />

needs of the refugees were identified and<br />

the exist<strong>in</strong>g community service facilities<br />

capable of fulfill<strong>in</strong>g these needs were<br />

supported f<strong>in</strong>ancially.<br />

Audi production site Győr<br />

The situation for refugees <strong>in</strong> Hungary<br />

was especially acute <strong>in</strong> the late summer<br />

of 2015. With the help of fund<strong>in</strong>g from<br />

the Audi emergency aid, the refugee<br />

camp near Győr at Vámosszabadi was<br />

readied for w<strong>in</strong>ter. To supply the refugees<br />

with warm beverages, a vehicle was converted<br />

for the Hungarian Order of Malta<br />

and used as a tea wagon. In addition,<br />

Audi f<strong>in</strong>anced an ambulance <strong>in</strong>clud<strong>in</strong>g<br />

equipment for the Red Cross and supported<br />

a community service organization<br />

<strong>in</strong> its cultural and therapeutic <strong>in</strong>tegration<br />

work for women and children.<br />

Onl<strong>in</strong>e volunteer exchange<br />

As part of the “Wir zusammen” <strong>in</strong>itiative<br />

(an <strong>in</strong>tegration <strong>in</strong>itiative of more than 90<br />

German companies), Audi is represented<br />

as a brand on the <strong>in</strong>ternet platform of the<br />

Volkswagen Group at www.audi-hilft.de.<br />

The platform provides <strong>in</strong>formation about<br />

numerous refugee assistance projects<br />

with articles, photos, and videos. In<br />

addition, requests for volunteer support<br />

or <strong>in</strong>-k<strong>in</strong>d donations are regularly<br />

posted. The open platform thus offers<br />

a no-str<strong>in</strong>gs-attached opportunity to<br />

gather <strong>in</strong>formation about the needs <strong>in</strong><br />

the regions around the company plants<br />

<strong>in</strong> Ingolstadt and Neckarsulm, and to<br />

contact the people listed. Interested<br />

persons outside of the company can also<br />

gather <strong>in</strong>formation and are <strong>in</strong>vited to<br />

become <strong>in</strong>volved <strong>in</strong> community service<br />

projects.<br />

Left: Young refugee women have a special<br />

need for support – <strong>in</strong> September 2016, a<br />

class designed specifically for women<br />

started at the vocational school <strong>in</strong> Ingolstadt.<br />

Right: Students from Africa, Afghanistan,<br />

and Pakistan learn about German traffic<br />

rules dur<strong>in</strong>g a road safety class.<br />

Global Compact International Yearbook 2017 79

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