ESTETICA Magazine USA (1/2021)
Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at www.esteticanetwork.com
Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at www.esteticanetwork.com
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Meet the<br />
ColdBrush<br />
BaBylissPRO’s<br />
The ColdBrush is the<br />
only conditioning<br />
tool applying the benefits<br />
of cryotherapy to hair.<br />
B<br />
aBylissPRO has<br />
launched the innovative<br />
BabylissPRO CryoCare<br />
(“The ColdBrush”).<br />
A cryotherapy hair<br />
tool, that improves the<br />
health and beauty of hair.<br />
The ColdBrush can be used on wet<br />
or dry hair, allowing for easier<br />
styling and blow drying, all while<br />
delivering conditioning, resulting<br />
in an extraordinary finish and shine.<br />
WHY CRYO?<br />
The ColdBrush joins BaBylissPRO’s<br />
current lineup of professional tools<br />
including straightening irons,<br />
curling irons, shaping tools, dryers,<br />
clippers, trimmers, and shavers.<br />
The ColdBrush actually is able to<br />
add moisture back into the hair,<br />
improving the overall look,<br />
feel and condition. By reaching<br />
freezing cold temperatures,<br />
moisture is transferred right into<br />
the hair shaft, while the metal<br />
bristles detangle and align each<br />
strand, making hair smoother,<br />
shinier and softer. The more use,<br />
the more long-lasting results.<br />
Through ongoing product use,<br />
customers will see:<br />
• reduced frizz<br />
• easier styling<br />
• increased hydration, resulting in<br />
noticeably more shiny and smooth hair.<br />
The BaBylissPro ColdBrush retails<br />
for $190.<br />
This sophisticated technology<br />
is designed around a beautiful,<br />
durable, stainless steel housing<br />
that operates with an easy to use<br />
on/off button. A deluxe black<br />
clutch, included with purchase,<br />
ideal for travel and storage.<br />
96 tools
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