Executives in Science, Business and Society 3
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EMOTIONS IN THE<br />
BOARDROOM:<br />
HANDLING<br />
THE HOT AND<br />
COLD OF STRATEGIC<br />
DECISION MAKING<br />
PAGE<br />
16 MARIE-CLAIRE DASSEN<br />
VRIJE UNIVERSITEIT AMSTERDAM<br />
Strategic decision-mak<strong>in</strong>g lies at the heart<br />
of executive boards’ responsibility. To<br />
make such decisions, these teams need a<br />
solid rational basis: reliable data, relevant<br />
experience <strong>and</strong> <strong>in</strong>-depth knowledge of the<br />
topic at h<strong>and</strong>.<br />
But that is only part of the story.<br />
Research shows that <strong>in</strong>dividual emotions <strong>and</strong><br />
group dynamics have a substantial impact on<br />
how decisions are made. For example, too much<br />
enthusiasm can make teams less open to relevant<br />
<strong>in</strong>formation, whereas, a tense group dynamic can<br />
detract from the actual decision-mak<strong>in</strong>g itself.<br />
This is particularly true <strong>in</strong> the context of boards,<br />
where stakes are high, <strong>in</strong>formation is ambiguous<br />
<strong>and</strong> stakeholder dem<strong>and</strong>s are often conflict<strong>in</strong>g.<br />
Therefore, strategic decision-mak<strong>in</strong>g is not just<br />
‘cold’ <strong>and</strong> rational, but also ‘hot’ <strong>and</strong> emotional, <strong>and</strong><br />
executive boards need to <strong>in</strong>tegrate the strategic<br />
content of their discussions with the tensions <strong>and</strong><br />
emotions <strong>in</strong>herent to their context.<br />
But how does that play out <strong>in</strong> the day-to-day<br />
practice of executive boards? How do they navigate<br />
these two sides of their strategic work? And what<br />
conditions make it easier or more difficult for them<br />
to do so?