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UNA REVISTA DE LA FAMILIA GRUPO<br />

“T<br />

here is from clients to clients”. Previous<br />

time, leading companies in<br />

the market were those with a product-centric<br />

approach. This model was or continues<br />

to be in certain cases, the dominant in the<br />

las 100 years.<br />

However, those rules have change,<br />

our clients have a lot from were to choose<br />

and therefore all the power in today’s ultra-competitive<br />

landscape, which leaves<br />

product-centric companies at a distinct disadvantage<br />

at the mercy of competition<br />

that comes at us from all angles.<br />

The time is coming when having the<br />

best product, service or technology will not<br />

be enough.<br />

Worring is not the same as taking care<br />

to align the entire company to link the development<br />

and provision of differentiated<br />

products and services with the needs of our<br />

customers that generate greater long term<br />

economic value for us.<br />

DIRECTORIO<br />

Directory<br />

DIRECCIÓN DESARROLLO HUMANO<br />

HUMAN RESOURCES DIRECTOR GRUPO PROLAMSA<br />

Gerardo Meza<br />

COORDINACIÓN EDITORIAL<br />

EDITOR<br />

Jhocelyn Alexiss Pérez de la Cruz<br />

DIRECCIÓN DE ARTE<br />

ART DIRECTOR<br />

DRR IMAGEN<br />

www.drr.mx<br />

AGRADECIMIENTOS<br />

THANKS TO...<br />

Alan Villarreal • Andrea Calvillo<br />

Arnold González • Fernanda Reyes<br />

Gerardo Milla • Leopoldo Guerra<br />

Lucero Cantú • María Marroquin<br />

Maribel Aguilar • Stephanie Buenrostro<br />

Thannya Castro<br />

REALLY LISTEN TO THE CUSTOMER:<br />

“Customers are tremendously heterogeneous<br />

all of them require attention and<br />

service.” We must listen and act accordingly<br />

with our customers needs dedicate more<br />

time and resources to them, knowing exactly<br />

what they want from us, PROLAMSA.<br />

5

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