Tackle Trade World - October 2023

FEATURE
China Fish
“LET’S GET TOGETHER
AT CHINA FISH 2024!”
Since the beginning of 2023, when the Chinese Government cancelled its Zero Covid Policy,
industries are returning to normal, including the tackle trade, as evidenced by the CGC SHOW
held by China Fish in May in Weihai. China Fish 2024 will build on that.
With more than three times
the number of registered
international buyers as
before Covid, the CGC
Show – open to the domestic tackle
market – exceeded many expectations
with many international buyers and
exhibitors gathering there.
When the news about China Fish 2024
was announced in June, there were over
680 companies applying for booths – 33.6
per cent more than exhibitors before the
pandemic.
The organiser had to choose whether
to increase the exhibiting area to
accommodate them all or control the
number to provide a better and fine
business environment.
Li Jiang, president of China Fish, said:
“As a professional tackle trade organiser,
the most important thing is to provide
a fine business environment for all
exhibitors and buyers, so there should be
a reasonable ratio of both. If it loses its
balance, for example, far more exhibitors
than buyers, there would be negative
competition, which might impact the
interests of both parties. However, if the
economy grows better and better in the
following months, and the number of
registered buyers rise, we might enlarge
our exhibiting area for more.”
For now, though, the organiser has
capped the number of exhibitors at
550, all of which were selected from the
applicants more suited to the overseas
market.
BUYING POWER
Compared with the situation pre-Covid,
16 www.tackletradeworld.com
the number of international buyers
doubled on the announcement of China
Fish 2024, although August holidays, the
global economy and political issues have
reduced that figure somewhat.
Li Jiang said: “2024 might be the
best year to come, so we hope that all
the buyers take up this opportunity
to communicate with their longterm
business partners about future
cooperation at China Fish 2024 faceto-face,
to find new products and new
suppliers.”
He added: “Since it has been almost
four years since the last in-person China
Fish, there won’t be as many activities as
before; we hope that leaves more time
for international buyers to communicate
with their reunited partners and new
suppliers.”
Of course, the Best Product Showcase
is one of the most important events of
China Fish each year, with hundreds
of exhibitors displaying their latest
equipment, with international buyers
voting anonymously in around 20
categories. The winners will be
announced at the banquet on the first day
of the show.
China Fish will still provide services
such as visa invitation letters, show hotel
reservation, free shuttle buses, interpreters
and more to all buyers.
With visa applications seeing a spike
after three years of inactivity from Covid,
the organiser suggests that the overseas
buyers should apply for their Chinese visa
between October and December.
Direct flights to Beijing have
also not yet recovered fully, so these
prices are comparatively higher, so it’s
recommended to look into all options in
advance.
There are free shuttle buses between
Beijing Capital International Airport
and most China Fish hotels and these
can be booked at the same time as your
accommodation. Free buses also run
between the hotels and the exhibition
centre.
ALL-IN-ONE PLATFORM
Meanwhile, the China Fish All-in-One
Platform is open to all its registered
international buyers. Each registered
buyer has his/her own account on this
platform, and has available to view
580 online suppliers’ stores, and 7,801
products, as well as chatting with
suppliers directly. And the inquiry, offer
and order services will be ready soon,
which can help your business better.
With Covid alerts cancelled, few
people wear masks even in crowded
public areas and there are no special
requirements for inbound passengers on
the Chinese side, as long as they are sure
that they are not infected at the time of
travel.
You can register now as an
international buyer or previous visitor by
simply sending the attendee name(s) to
China Fish by email or via its WeChat or,
if first-time attendees, registering on the
China Fish official website.
CHINA FISH
Lijiang@chinafish.cn
WeChat(CHINAFISH1991)
www.chinafishshow.org