BEST IN EXPORT 2023 (new version)

than ever, everyone relates to a precise idea
of style and mood which makes them feel
most at ease.
In fact, from an anthropological and social
perspective, people have always loved to feel
part of a group, because it gives security and
fosters relationships - especially those based
of similar tastes and habits.
For this reason, each person appears to
others according to a precise aesthetic
style, which corresponds to his or her idea
of a contemporary "tribe". In this sense, hair
plays a fundamental role, because it is one
of the most visible and impactful aspects of
anyone’s appearance.
The PROFESSIONHAIR® Milano “Collection”
was created precisely to satisfy this primary
need of both salon and their clients, with
bespoke brands designed and formulated to
respond to the taste of each customer in a
totally innovative way.
The PROFESSIONHAIR® Milano “Collection”
is completed by a series of scientifically
formulated technical products for the beauty
REASONS WHY
Over 60 years of industrial
experience in the hair sector
A unique collection
of brands able to match
peoples’ lifestyles
Continuous innovation
Scientific research and
clinical proof behind the
products
Educational support by a
third party (Poliestetico di
Milano)
100% Made in Italy with
the top of Italian quality for
production excellence