Mar 24 - Jhb South East
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Little Kickers, the world’s largest<br />
preschool football academy, continues<br />
to make waves in Johannesburg<br />
<strong>South</strong> under the guidance of Monique<br />
Piderit, a registered dietitian turned<br />
entrepreneur, and her husband Jarrod,<br />
an executive at a multinational FMCG<br />
company.<br />
Jarrod’s recent completion of his MBA,<br />
coupled with his experience running<br />
business units of billions of rands, places<br />
him in the perfect position to guide,<br />
direct, and steer the direction of the<br />
business for growth. Having learnt the<br />
vital skill of self-promotion and marketing<br />
in her own practice, Monique heads<br />
up the marketing of Little Kickers.<br />
Together, since January 2023, the Piderits<br />
have spearheaded the growth of<br />
the Little Kickers branch, witnessing a<br />
remarkable increase from 190 to nearly<br />
300 children last year alone.<br />
We talked to registered dietitian<br />
and owner Monique Piderit about<br />
Little Kickers.<br />
Fostering love for football and sport<br />
The essence of Little Kickers lies in its<br />
philosophy of ‘Play not Push’, focusing<br />
on fostering a love for football and<br />
sport in children aged 18 months to<br />
eight years old.<br />
With a network spanning 32 countries<br />
and over 2 250 coaches, Little Kickers<br />
emphasises a pressure-free environment<br />
where children can develop<br />
not only football skills, but also crucial<br />
life skills.<br />
Monique’s journey with Little Kickers<br />
began as a parent, enrolling her own<br />
children in the programme.<br />
Witnessing the positive impact on their<br />
confidence and recognising the value<br />
of introducing a healthy lifestyle at a<br />
young age, she was inspired to take on<br />
a more active role.<br />
‘When the opportunity arose to acquire<br />
the business, we jumped at the chance,<br />
drawn to the unique blend of sport<br />
and early childhood development<br />
offered by Little Kickers,’ says Monique.<br />
Little Kickers’ classes in Johannesburg<br />
<strong>South</strong> cater to different age groups,<br />
offering tailored experiences that<br />
promote maximum engagement and<br />
interaction.<br />
From Little Kicks for toddlers to Mega<br />
Kickers for older children, each class<br />
focuses on skills development while<br />
maintaining an atmosphere of fun<br />
and play.<br />
Little Kickers:<br />
Fostering football fun<br />
With Monique and Jarrod Piderit at the helm, Little<br />
Kickers in Johannesburg <strong>South</strong> continues to enrich the<br />
lives of children, offering not just football fun but also<br />
valuable lessons that extend far beyond the pitch<br />
Monique and Jarrod’s involvement in Little Kickers reflects their commitment to<br />
promoting holistic child development.<br />
As a registered dietitian and mother of two, Monique understands the importance<br />
of instilling healthy habits. As for Jarrod, an avid sportsman throughout his school<br />
career, fostering a positive attitude towards physical activity from an early age is a<br />
key principle that he drives in his young boys.<br />
Benefits for little ones<br />
‘We focus on ‘fun first’ and our international programmes, developed by experts<br />
in childhood development like sports scientists, OTs, physios, and teachers deliver<br />
high-quality football skills, combined with important preschool learning concepts<br />
like colour and number recognition, sharing, following instructions and using<br />
the imagination.’<br />
For parents seeking engaging and developmental activities for their children, Little<br />
Kickers stands out for several reasons.<br />
‘It promotes physical health and fitness through activities that enhance cardiovascular<br />
endurance, muscle strength, coordination and agility.’<br />
Additionally, it fosters social development by providing opportunities for teamwork,<br />
communication, and sportsmanship, while also contributing to children’s<br />
psychological well-being by boosting confidence and resilience.<br />
Quarterly badge certifications highlight the key skills children acquire, further motivating<br />
and engaging them in the process.<br />
Through anecdotes and observations shared by parents and participants, the positive<br />
impact of Little Kickers becomes evident.<br />
‘Children benefit from improved physical development, enhanced social skills,<br />
increased confidence, better emotional regulation, and cognitive stimulation.<br />
This and that<br />
As entrepreneurs, the Piderits embody the spirit of community and passion for<br />
healthy living.<br />
Monique was born and bred in the south of Johannesburg and her upbringing in a<br />
Portuguese household laid the foundation for her career path.<br />
Surrounded by the aromas and flavours of home-cooked meals, she developed a<br />
deep appreciation for the value of good nutrition.<br />
Armed with a PhD in Dietetics from the University of Pretoria, Monique is on a<br />
mission to educate people about healthy eating habits.<br />
Her commitment to nutritional advocacy extends beyond her professional<br />
endeavours, as she seamlessly balances her roles as a dietitian, business owner,<br />
and mother. She has been married to her husband, Jarrod since 2016 and cherishes<br />
her family life, raising two young boys, Joshua and Daniel, while pursuing her<br />
career ambitions.<br />
Despite the demands of full-time practice and running Little Kickers, she finds<br />
solace in her hobbies.<br />
From watching action-packed movies to diving into non-fiction books, her diverse<br />
interests reflect her multifaceted personality and unwavering dedication to personal<br />
and professional growth.<br />
12 Get It Joburg <strong>South</strong> • Alberton • Bedfordview • Greenstone • Modderfontein <strong>Mar</strong>ch 20<strong>24</strong><br />
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