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Work Style - Great Place to Work Institute

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Twsm is a unique international<br />

magazine focused on “work style.”<br />

It is a solid and innovative source;<br />

both a trend follower and a style<br />

guide in the business world, including<br />

sections dedicated <strong>to</strong> art, design<br />

and fashion. High level content is<br />

offered <strong>to</strong> readers by contributions<br />

from international institutions and<br />

experts.<br />

Included in the magazine, readers<br />

will find “The <strong>Work</strong> Cities Guide.”<br />

The insert is an important guide<br />

not only for people who travel for<br />

work, but also for people who live<br />

in the world’s largest financial centers<br />

of the world.<br />

Key Information<br />

Frequency published 3 times a year<br />

Circulation >30.000 copies<br />

Distribution in 38 countries<br />

Est. <strong>to</strong>tal readers 100.000 per issue<br />

Primary target Top Managers, HR Direc<strong>to</strong>rs,<br />

Strategic and Organizational<br />

Consultants, Head Hunters, Universities.<br />

#1 — 2009<br />

Spring/Summer<br />

A worldwide observa<strong>to</strong>ry on work style changes<br />

#2 — 2009<br />

Autumn/Winter<br />

The <strong>Work</strong> <strong>Style</strong> magazine<br />

by Mirko Nesurini*<br />

Sections<br />

Our magazine has eight sections<br />

which are edited by specific experts:<br />

Research and Ideas (research<br />

and new trends edited<br />

by accademic collabora<strong>to</strong>rs), HR<br />

Management (experts in the sec<strong>to</strong>r),<br />

Organization (HR direc<strong>to</strong>rs),<br />

Trends (head hunters), To Be Cool<br />

(fashion specialists), Books,<br />

Environment, and <strong>Work</strong>places (architects).<br />

Advertising<br />

Always interested in the latest<br />

trends, our reader:<br />

• is a curious and open-minded<br />

person, constantly looking for innovative<br />

insights in order <strong>to</strong> improve<br />

relational and professional<br />

skills;<br />

• considers the corporate culture<br />

as a crucial fac<strong>to</strong>r and is sensitive<br />

<strong>to</strong>wards values such as trust between<br />

managers and employees,<br />

reciprocal respect and corporate<br />

pride;<br />

#3 — 2010<br />

Spring<br />

The <strong>Work</strong> <strong>Style</strong> magazine<br />

The <strong>Work</strong> <strong>Style</strong> magazine<br />

• has high purchasing power and<br />

works in the Human Resources<br />

community, Top Management, Consultancy,<br />

Strategy and Organization<br />

or belongs <strong>to</strong> outstanding Universities,<br />

covering a high influential position<br />

in the business world.<br />

Worldwide Distribution<br />

As of April 2, 2010 The <strong>Work</strong> <strong>Style</strong><br />

Magazine will also be available at<br />

newsstands Europe-wide and in<br />

the USA.<br />

Subscription<br />

Annual subscription (4 issues shipping<br />

included): Europe 30 euro,<br />

rest of the world 58 euro.<br />

Please visit our website <strong>to</strong> subscribe<br />

online. Next issue, end of<br />

June 2010. •<br />

* Mirko Nesurini, Chairman of The <strong>Work</strong> <strong>Style</strong><br />

Magazine.<br />

www.theworkstylemagazine.com<br />

<strong>Work</strong> City Guide<br />

Turin — 1.2009<br />

<strong>Work</strong> City Guide<br />

São Paulo —<br />

1.2010<br />

31<br />

twsm — GPTW Special Issue 2010

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