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Work Style - Great Place to Work Institute

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8<br />

twsm — GPTW Special Issue 2010<br />

<strong>Great</strong> <strong>Place</strong> <strong>to</strong> <strong>Work</strong> Spain<br />

Madrid<br />

www.greatplace<strong>to</strong>work.es<br />

T 0034 911410899<br />

Human Resources for Care NV Belgium: “We brought<br />

our back-office people and our operational management<br />

of all levels <strong>to</strong>gether and asked them <strong>to</strong> do a<br />

brains<strong>to</strong>rming on how <strong>to</strong> boost sales. We got no less<br />

than 40 different ideas of which we implemented the<br />

most interesting ones.”<br />

On the point of giving employees more responsibility,<br />

Petra Thees, Managing Direc<strong>to</strong>r of Domino-World<br />

Germany remarks: “Our process of participation and<br />

contribution aims at giving more freedom <strong>to</strong> our people<br />

for self-fulfilment and empowerment. We have<br />

processes such as participation of people in team<br />

meetings; Improvement ideas from a survey and Innovation<br />

<strong>Work</strong>shops.” Forming a team across the entire<br />

company in order <strong>to</strong> fight problems is the focus<br />

for Ulrich Spie, Human Resources Manager for E.ON<br />

AG Germany: “The ‘Accounts Receivable’ project has<br />

the aim of reducing the level of outstanding debt. The<br />

team is comprised of employees from the UK, Central<br />

Europe, Pan-European Gas, Nordic,US-Midwest and<br />

the Corporate Center.”<br />

Companies are stronger when people come and<br />

work <strong>to</strong>gether as a team, as Anne-Marie Berndt,<br />

General Manager Employee & Labor Relations for 3M<br />

Deutschland GmbH Germany says: “Our employees<br />

are deeply involved in all of these processes. The<br />

ideas of employees will be discussed with management<br />

in team-meetings. We have a special seven steps<br />

new product introduction plan.”<br />

Agreeing with the positive impact of employee teams,<br />

Anders Schroll, Human Resources Direc<strong>to</strong>r for Lundbeck<br />

A/S Denmark states: “In our research and development<br />

organisation we have action-learning teams<br />

for our key talents. Each year they get a specific assignment<br />

and they come back after a weeks work<br />

with proposals <strong>to</strong> the management team.”<br />

In order <strong>to</strong> streamline the management of all these<br />

new ideas, Christine Brandis, Personnel, Marketing<br />

and Recruiting for Techniker Krankenkasse Germany,<br />

provides a unique method: “On average 3000 suggestions<br />

are received annually by the idea manage-<br />

ment team. They establish what benefit the idea has<br />

and any potential bonus for the person submitting<br />

the idea.” Anika Weth, Head of Human Resources for<br />

Volkswagen Financial Services AG, Germany, shows<br />

how technology can also be used: “In 2009 we started<br />

a methodology for the improvement of processes. We<br />

implemented an internet-based platform where each<br />

employee can bring in his or her ideas concerning<br />

processes, quality, new products, etc.”<br />

A final thought on company culture comes from Michael<br />

Haag, Public Relations Manager for W.L. Gore<br />

& Associates GmbH in Germany, Italy, France: “Because<br />

of the strong personal relationships and immediate<br />

lines of communication engrained in the corporate<br />

culture, associates are able <strong>to</strong> introduce their<br />

ideas and suggestions directly in<strong>to</strong> their work environment<br />

and so are closely involved in the decision<br />

making process.”<br />

Talk with 50 Small and Medium-sized <strong>Work</strong>places in<br />

Europe 2010<br />

By Pia Colombo<br />

In all companies interviewed, the employees<br />

from all levels of experience are directly<br />

involved in providing suggestions and ideas.<br />

Some companies use particular instruments <strong>to</strong> make<br />

the amount of ideas collected visible. For example,<br />

OMICRON has installed an “idea barometer” in the<br />

main hall of the OMICRON Austria Development Center.<br />

“As soon as the barometer is full, a raffle is made<br />

in which everybody who provided an idea has the<br />

chance <strong>to</strong> win a holiday weekend for two people or<br />

other prizes”, states Harald Dörler, Human Resources<br />

Manager.<br />

People are involved in very different ways: “Regular<br />

practice meetings enable our consultants <strong>to</strong> reflect on<br />

progress in the last financial year, discuss our strat-

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