American Express Company 2015 Corporate Social Responsibility Report

HOW WE APPROACH
CORPORATE
SOCIAL RESPONSIBILITY
At American Express, our approach to CSR is a natural
extension of our vision to become the world’s most
respected service brand.
In a world of social change and environmental imperatives,
a brand that stands for trust, security and service is more
important than ever.
Our service commitment shapes our daily work and our
approach to CSR. We aim to create value – whether
social, environmental or economic – across each of our
key stakeholder groups, or “Spheres of Service” as we call
them, operating in a way that addresses all of their needs.
This service ethos inspires a culture of high-performing
employees, engaged customers, satisfied stakeholders
and partnerships with other responsible businesses.
Our actions help us contribute to the sustainability of
the communities we serve and an environment that is
favorable for doing business.
08 Identifying and engaging with
our stakeholders
09 Identifying key environmental,
social and governance issues
10 Our goals and targets
12 Our CSR governance structure
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