Research and analysis on sustainable tourism - Central Europe

Between 1982 <strong>and</strong> 2000, the valley also scored a slight decrease in farming of other animals, both in
the number of businesses <strong>and</strong> in that of head of cattle.
Type
Table 40 Farming of other animals in Valle dei Mòcheni
Businesses
1982
Businesses
1990
Businesses
2000
Head of
cattle
1982
Head of
cattle
1990
This project is implemented trough the CENTRAL EUROPE programme co-financed by ERDF
Head of
cattle
2000
Sheep 46 40 24 6882 5499 5238
Pig 192 91 30 251 121 41
Rabbit 118 119 43 1370 947 421
Aviculture 264 247 109 1986 1595 739
TOTAL 620 497 206 10489 8162 6439
Source: our elaboration based on data from Servizio Statistica PAT
When compared to previous decades, traditional agricultural <strong>and</strong> animal husb<strong>and</strong>ry activities – though
still maintaining an important role in the valley’s economy – decreased dramatically whilst more
profitable cultivation grew, such as the cultivation of small forest fruits, which led to the creation of a
co-operative in 1970. The co-operative, which was initially established for the production of
strawberries, has diversified its production over the course of the years. It has harvested, worked <strong>and</strong>
marketed strawberries, raspberries, blackberries, blueberries, blackcurrants, cherries, apples <strong>and</strong>
vegetables. In more recent years the co-operative, which has been joined by other producers from 8
different areas of Trentino, has increased significantly in size <strong>and</strong> brought work <strong>and</strong> wealth even to
outside of the valley. As a matter of fact this sector provides stable full time or part time jobs for
about 420 people domiciled in the valley. In addition to this, it provides seasonal work for 150
foreigners. In the 2000-2004 period production progressively increased, both in terms of quantity <strong>and</strong>
in terms of turnover.
Therefore, over the last few years the production of small fruit has been by far the most important
economic sector in the valley, if we consider both the number of people employed in it <strong>and</strong> the wealth
produced <strong>and</strong> distributed in the valley.
Table 41 Wealth produced by small fruits production
Municipality Processed-sold fruit (Kg) Sales worth (€)
Fierozzo 56,562 (7.99%) 225,914
Frassilongo 23,339 (3.74%) 105,838
Sant’Orsola 763,330 (88.25%) 2,492,868
TOTAL 843,231 2,824,620
Source: our elaboration following data from Servizio Statistica PAT, 2004.
In conclusion, the Valle dei Mòcheni economy is characterised by the marked presence of traditional
sectors such as agriculture, animal husb<strong>and</strong>ry <strong>and</strong> craft businesses. The service industry, in which
tourism is included, occupies an important role both in terms of the domiciled people working in the
sector <strong>and</strong> in terms of employees. However, the valley’s economy as a whole shows structural limits,
due to the area’s marginal geographical position, low integration among different sectors <strong>and</strong> lack of
an integrated strategic view which could make it possible to draw up initiatives to be carried out for
the development of the territory.
With regard to this situation, the Patto Territoriale della Valle dei Mòcheni’s (Valle dei Mòcheni’s
Territorial Pact) primary goal is to create jobs in the valley, in the agriculture <strong>and</strong> animal husb<strong>and</strong>ry
sectors, with the aim to fight excessive commuting. The territory also has the objective of developing
the touristic sector in step with the other sectors. In order to overcome some critical situations in the
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