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EDiTORiAL<br />

LET THE<br />

HOLIDAY SEASON ROCK<br />

So far . . . so good. With Black Friday behind us, it now looks like we have started down the road to, shall<br />

I say, a cautiously optimistic holiday season?<br />

It appears that there is a wide range of newness in the prestige fragrance arena to drive the heartiest of<br />

shoppers─with the mega celebrities driving that newness.<br />

This says to me that rising waters raise all boats. The soothsayers at this year’s Fragrance Foundation State of<br />

the Industry luncheon echoed this optimistic but cautious theme.<br />

It’s all about foot traffic, which in turn is about consumer confidence. If the last minute shopping that<br />

so defines our category rings true again this year, it is a splendid omen that this year’s stockings will be<br />

overflowing with good tidings.<br />

Fingers crossed and Happy Holidays to you and yours.<br />

George Ledes<br />

President and CEO<br />

DECEMBER 2011 / 8 / BEAUTY FASHION

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