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Scentsory Perceptions (continued from page 41) The h playful, l f l flirty, fl sweet and d sexy juice opens on a top note of f chilled h ll d lychee, l h quince flower fl and d kiwi. k The h middle ddl note of pink cupcake accord, white jasmine flower and beach flower blends to a base of woods, seaside driftwood and sugared musk. The fragrance comes in a 3.3 oz. size for $45.00 and is now available at Perfumania, perfumania.com and on HSN. Fragrant Beadwork Lisa Hoffman, Founder of Lisa Hoffman Beauty, has incorporated her concept of around-the-clock scent in her newest creation, scent-infused jewelry featuring her fine fragrances. The Fragrance Jewelry collection includes earrings, pendants and bracelets, and each has a round charm that encases spherical wood beads. Their proprietary delivery system slowly releases perfume as the beads are exposed to air. A pair of Victorian-era earrings given to Lisa by her husband inspired the round charm that hangs from each piece of jewelry. The 14-karat gold, rose gold, plated sterling silver and bronze filigreed charms (depending on the scent held within) snap open to receive the eco-friendly, fragrance wood bead delivery system. The beads are made in the US with Lisa Hoffman Beauty fragrances and fine wood flour from organic conifer trees grown in sustainable and replenished tree farms and forests. Their round structure, combined with a proprietary scenting method, maximizes scent retention and delivers maximum levels of fragrance. After the fragrance is depleted—from one to two weeks—the charm is opened to be refilled with a new cache of beads. Each piece of jewelry comes with a jar containing enough scented beads for six refills, which equal a bottle of fragrance. Ms. Hoffman offers five fragrances in strengths that range from Morning, Daytime, Evening and Bedtime. The scents are Tuscan Fig, Tunisian Neroli, Japanese Agarwood, French Clary Lisa Hoffman, Founder of Lisa Hoffman Beauty Sage and Madagascar Orchid. Customers can select these fragrances in presentations of Bracelets, Necklaces or Earrings, which are each priced at $65.00. The Lisa Hoffman Bath and Body line features products scented with Madagascar Orchid or Japanese Agarwood. The Japanese Agarwood collection includes 2.5 oz. and 8 oz. sizes of Body Wash at $16.00 and $28.00 respectively as well as 2.5 oz. and 8 oz. sizes of Body Lotion at $16.00 and $34.00 respectively. Madagascar Orchid Moisturizing Body Cleanse in 2.5 oz. or 8 oz. are $16.00 and $30.00 respectively along with Body Butter in 2.5 oz. and 8 oz. at $16.00 and $36.00 respectively. The Lisa Hoffman Beauty Fragrance Jewelry will be available in February on HSN and now at lisahoffmanbeauty.com along with the Bath and Body line. Architecture Of Scent Carlos Huber, an international Architect specializing in the design of commercial spaces, pursued his love of perfumery with the development of the Arquiste collection. Mr. Huber worked with Givaudan Perfumers Rodrigo Flores-Roux and Yann Vasnier to formulate the six scents in the Arquiste line. The Arquiste collection consists of Fleur de Louis, a woody floral; Infanta en flor, a floral, The Arquiste collection of fragrances Givaudan’s Rodrigo Flores-Roux and Yann musky amber; Anima Dulcis, a Baroque Vasnier (r.) with Arquiste’s Carlos Huber gourmand; Aleksandr, an ambery leather; L’Etrog, a citrus chypre and flor y canto, an opulent white floral. According to Mr. Huber, the fragrances “transport us to another place in time.” Arquiste scents range in price from $165.00 to $175.00 and are now at Barneys New York stores and at The Webster in Miami, Florida. BF DECEMBER 2011 / 54 / BEAUTY FASHION Lisa Hoffman Beauty Fragrance Jewelry offers the only scents you can take off. Eco-friendly fragrance wood bead delivery system to fill the cases of each piece of the Lisa Hoffman Beauty Fragrance Jewelry collection
THEBEAUTYBIZ GANT FRAGRANCE GOES GLOBAL (continued from page 36) the DNA of our company—the nautical world of GANT.” Mr. Wulff commented on the extremely professional people he worked with at GANT in the development of the fragrance. “After meeting with Susannah [Wendt, Director of Licensing at GANT AB], in Stockholm about the idea of a GANT fragrance, I brought it back to Jérôme with whom I worked on the juice.” GANT’s Regent Street window in London features GANT fragrance for men. The GANT flagship store in Stockholm presents GANT fragrance for men. “We based this s i g n a t u r e f ra - grance of GANT on the history of the brand. It suggests sailing yachts, with the freshness of the o c e a n i n i t s marine notes as well as the combination of dark and light woods a n d a s u e d e accord.” “I also had the pleasure of working with Pierre [Dinand] again, wh o m I h ave known since I was 17 years old. Everything has been so easy,” he continued, “and 18 months after our first discussions about the fragrance, it is here in-store. GANT has done a fantastic job.” BF DECEMBER 2011 / 55 / BEAUTY FASHION EXPLORING THE WORLD OF SCENT IFF’s Arnaud Montet, Le Labo’s Fabrice Penot, ICONOfly’s Olivia Bransbourg and Columbia University’s Dr. Stuart Firestein discuss the mysteries of fragrance with W’s Jane Larkworthy. International Flavors & Fragrances (IFF), in partnership with French Institute Alliance Française, held a panel discussion entitled “The Power of Fragrance” on November 10 in New York City. The sold-out event explored the ways in which the sense of smell affects how we perceive the world and the cultural impacts of scent. The panel was moderated by Jane Larkworthy, Beauty Director of W, and featured Olivia Bransbourg, Founder of ICONOfly; Dr. Stuart Firestein, Chair of Columbia University’s Department of Biological Sciences; Fabrice Penot, Co-Founder of Le Labo and Arnaud Montet, Global Director of Consumer Science at IFF. Though human beings all smell in the same way, perception of scent is cultural. “We all receive the same information, but as soon as scent enters the nose, it becomes an individual experience,” said Mr. Montet. Panelists agreed that a preference for scent is largely based on past experiences. A video with interviews from various members of the fragrance industry, created by Ms. Bransbourg, revealed that one third of the participants were partial to scents associated with their mothers. The speakers affirmed that selecting a fragrance is a highly individual task, but viewpoints on the way consumers should decide on a personal scent varied. “Fragrance today is an identity. It is about ‘Who am I? Who do I want to be?’” stated Mr. Montet. “A fragrance is an introduction to someone’s personality and not only the actual scent, but also the marketing surrounding a fragrance.” Mr. Penot had a differing standpoint, asserting consumers must disregard marketing campaigns entirely and trust their intuition when choosing a perfume. While panelists were in agreement that scent subconsciously plays a large role in attraction and finding a mate, Dr. Firestein presented a negative side to scent when he stated that odors people perceive as “off” are often difficult to overlook. “Could you learn to love a scent that you detest?” asked Ms. Larkworthy. Much to the amusement of the audience, Dr. Firestein quipped, “There would have to be a big reward.” BF Junenoire Mitchell THEBEAUTYBIZ
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BEAUTY FASHION ® www.beautyfashion
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Th e new feminine fragrance Catch m
Page 8 and 9: BEAUTY FASHION ® DECEMBER 2011 •
Page 10: EDiTORiAL LET THE HOLIDAY SEASON RO
Page 13 and 14: VILLAIN. THE FRAGRANCE FOR HIM AND
Page 16 and 17: PUBLISHER AND EDITOR JOHN G. LEDES
Page 18 and 19: THEBEAUTYBIZ INDUSTRY EAR Shiseido
Page 20: Antoinette Hamilton has been promot
Page 23 and 24: AGING IS A THING Discover the Brand
Page 25 and 26: BEFORE AFTER Get that flawless reto
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Page 29 and 30: THE SPIRIT OF FEMININITY INTRODUCIN
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Page 38 and 39: AT-COUNTER GANT FRAGRANCE GOES GLOB
Page 40 and 41: THELATESTLAUNCHES ESTLAUNCHES SHADE
Page 42 and 43: THELATESTLAUNCHES H liday Gift Sets
Page 44 and 45: THELATESTLAUNCHES New male-centric
Page 46 and 47: REGIONALCORRESPONDENTS by Bernadett
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Page 50 and 51: A Walk On The Line Side...With COTY
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